Increase Targeted Web Site Traffic

Increase Targeted Web Site Traffic

There is a variety of effective means to drive traffic to your web site in this article we will focus on Search Engine Optimisation (SEO), which is the process of customising your web site in search engine terms that will gain the site high rankings thus ensuring recognition from web searches, and that ultimate accolade, Page 1 ranking.

 

Whatever you read elsewhere be assured SEO is not an overnight fix to increase your traffic, ignore the ridiculous claims that 1,000 people will rush to your site with just a few clicks. The reality is that search engines work in their time not ours and patience is required to allow the search engines to put your site into the database, and once there patience is required when the search engines appear to downgrade your previous high ranking.

 

Why does this happen? In a word algorithms, these are programs that engines use to determine which sites appear when queries are entered and some engines change theirs weekly. Accept this and concentrate on developing good SEO practice.

 

Content is King. If I had a pound, dollar or euro for every time I had heard or read that I would be very rich, but do you know this short statement is a little gold nugget, always has been and I truly believe always will.

In later articles we discuss Meta Tags, Headings and Descriptions but this article will concentrate on the issue of content. The single most important lesson you could ever learn about SEO is that your content ranks above all else. Search engines will index your web site based on CONTENT they all do and there are no exceptions.

Content is the key to developing an Internet presence, build a good reputation with high-quality content and other webmasters will want to link to your site. Make sure your content is focused around your theme and at all times keep in mind that your aim is to Increase Targeted Web Site Traffic. Content must be fresh and relevant so continually add to your site content that is focused on your niche. Becoming a provider of highly focused and quality information about your niche will certainly attract attention to your site.

How do we present this content, consider a few points.

 

Be clear and precise with your presentation using two or three sentences for each paragraph, people will not read large chunks of text.
Separate disparate ideas with headlines, your reader will be prepared for what to expect and will encourage them to continue.
If you have a specific item you want to bring to the reader’s attention use Bold it will ensure they do not overlook one of your key factors.
You will lose visitors at the speed of light if you page is boring, unclear or difficult to read. Never patronise but explain things in the simplest of terms.
Make your page interesting and exiting, initially with some intrigue offering the carrot of greater things to come.
Start with your most important fact or piece of information and make it compelling if you want them to stay.
Do not use gimmicks be natural talk to your target person as you would on the telephone. Make it personal and address them as “you”.
Lists are a great way to capture your main points in a simple and clear format and maintains the interest of those readers who habitually just scan articles, web pages and the like.
Regularly update your content.
Remember, people have short attention spans, there are millions of web pages out there in cyber space and you are competing with them. Your challenge is to pull in the readers, and keep them.

 

Remember this is just one method of how to increase targeted web site traffic but you must befriend the search engines. They can sometimes be quirky and a bit difficult, but so can our best friends, stick with them you need them.

Finally you must analyse your traffic, from where did they come, are they signing up, are they buying, how long is their visit to the site, this is the lifeblood of your business get to know all about it. Sign up to Google Analytics it is free, simple to use and an essential tool; please be sure to add it to your armoury.

 

My best wishes for your success.

About the Author

Russ Turner publishes the brilliant newsletter The Online Marketing Bulletin. This publication is packed full of articles, video tutorials, interesting and challenging comments and some days just something to make you smile. It is free and will always be so plus you receive a free report on Affiliate Marketing just for registering. To get regular advice on internet and affiliate marketing please and further information on how to increase targeted web site traffic please click here

Russ also hosts his blog Pathway to Cyber Wealth where you can comment on articles and join in discussions, to visit the blog click Here

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Question by Elene Pidgeon: Submitting site in directories-regular or reciprocal links?
Submitting my site in free web directories. Most of the sites are giving me two options:
1.Regular links (no follow-it is written in many sites)
2.Reciprocal links
These are options for the free web directory sites to submit your site.
Note: These are high PR sites.
I do not want to increase my PR, my target is to increase my traffic, I am doing SEO to get on the first page of search engines.
Please advice with good referrals , which type of links should I choose and why?
which type of links are good for which purposes?

Best answer:

Answer by dvduval
Too many reciprocal links can lead to a penalty with search engines, so be careful there. No follow links don’t pass pagerank juice. My advice would be to locate a nice list where neither of the options exists. I personally like info.vilesilencer.com but there are other such lists as well.

Give your answer to this question below!

Related Targeted Web Site Traffic Articles

7 Steps to Increase Your Web Site Traffic Starting Now

7 Steps to Increase Your Web Site Traffic Starting Now

Online Home Business, Internet Marketing, Article Marketing, Profit, and Residual Income. To successfully merge these words you will need another word: Traffic.

Every article out there about making your web site or product successful, has to do with the crucial importance of generating web site traffic.

We are aware, that when it comes down to it, web site traffic is essential for a successful online business.

Once you have a great product to sell and everything is set up for success, it’s time to generate web site traffic.

If you have a web site and you are not getting the traffic you are supposed to have, it’s time to generate traffic.

You need to be determined to make it in this very competitive business.

Increasing your web site traffic is crucial after your product is launched and everything is set up to go.

Start right now and go step-by-step from launching a product, setting up your web site and optimize your web site for traffic.

Apply the ideas below to increase your web site traffic by starting right now and you will be well on your way to a successful and profitable online business. 

1) Generate traffic with search engine advertising

Google Adwords and Yahoo Overture are very popular advertising systems that generate optimal traffic. The drawback is, that it can become very expensive.

Still it can be money well spent if you have it. Adwords and Overture are the top traffic generating tools available on the Internet today.

Learn about it and use it wisely so you may not have to spend a lot of money.

2) Use Link Exchange

By exchanging links with other sites, each of you will benefit from the efforts of enhancing the traffic of your web sites.

If you put a link from another site on your web site, you could also provide each other with the traffic each web site generates.

These efforts can double your benefits. The more links you exchange with other sites the more web site traffic can be generated.

3) Article Marketing

Article marketing helps you spread the word about your product or online business without any money.

This is an absolutely powerful marketing method to generate web site traffic.

Start to submit articles to article directories for free traffic and profits. It is the most profitable Internet marketing strategy of all, and it will generate loads of traffic over time.

Submit at least four articles per month. By submitting to article directories, your articles will be published in other people’s blogs, websites and email newsletters as well as ezines for free.

If you think you can’t write, hire a ghostwriter. But by all means, start submitting articles.

With each submission you have a resource box where you can promote your product and web site for maximum exposure, which will generate huge web site traffic and profits.

 

4) Forums

Forums are another fantastic way to promote your web site. Add comments in forums of your product market and earn credibility by showing your expertise. At the end of each comment you can add a signature line to promote your product.

The more forums you join, the more targeted traffic you will generate.

You will build trust and people will start to notice that you can provide what they need, which in return will quickly turn out to be very profitable for you.

 

5) Blogs

Starting your own blog and add quality articles with sought after information can bring you tremendous traffic as well.

6) Use search engine optimized keywords or keyword phrases to generate web site traffic

Search engines are looking for keywords that they can show in their results pages. By using search engine friendly keywords and phrases for your website your ranking can be high in search engine results.

You can write your own keyword content or hire someone to do it for you. There are good and inexpensive services to choose from.

7) Publish your own newsletters

By having your own newsletter, people will appreciate your expertise and become loyal readers.

This will generate loyal traffic to your web site and again generate traffic by recommendation.

Keep your subscribers interested by maintaining their curiosity and it will generate huge traffic and build you a high-targeted email list as well.

 

You can see, that generating traffic isn’t that hard. It only asks for some effort and if you stay focused and put in the effort necessary, web site traffic will come to your site and huge profits will follow.

 

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Question by mkaatr: How do I increase the traffic to my web site? Many answers please?
Hello there…

What are the best techniques to increase the traffic to my web site?

I want as many answers as possible.

thanks.

Best answer:

Answer by Maxence Rex
There are many creative ways to increase traffic to your website. Some will cost you money, and some won’t. Below you’ll find many legitimate ways (ranging from free to costly) to boost the number of visitors to your website. But if you don’t have so much as a cent to spare, read How to Increase Website Traffic for Free.

Steps:

1. Offer free, original, and quality content on your site. This is the most effective means for increasing traffic to a website; offering people something that they cannot obtain elsewhere, or at least, not to the level of quality that you are offering it. Ways in which to ensure that your content is of higher quality than competitors or is unique include:

* Creating content that is helpful and useful. Simply cobbling together information from another website will not generate traffic. You need to offer visitors the information they need to achieve a goal, solve a problem, be entertained, find out quality news or have a good laugh.
* Keep it fresh. For repeat visits, it is crucial to provide regular updates to the website, especially in frequently viewed zones. Add fresh content every few days if possible; at a minimum, weekly.
* Outsource article writing. If you hate the thought of generating content yourself, or your team is not writing-savvy, consider outsourcing this end of the task. Depending on the length, content, specialization and quality required, prices can start as low as US$ 5 per article. However, don’t neglect attempting to write your own work – who better than you knows your own business, hobby or club and can express precisely what needs to be said? Just sit down and start writing an article. You may be impressed when you’re done!
* Get a proofreader. Poor spelling and grammar reflect badly on the services and information being provided; avoid unwarranted negative judgments by getting the writing in order prior to publication online.
* Avoid content generators. While these were once the delight of a fledgling web industry, they are no longer useful. Putting your own team’s creativity online is what is useful.
* Never copy and paste from another website – Google, Yahoo, MSN and other search engines are too smart for this nowadays and will detect copied and unoriginal content, sending you to the bottom of the pile.

2. Improve your search engine ranking by focusing your content on keywords related to your topic. This is called search engine optimization and will help people find your website when they’re searching the Web. Make sure the keywords flow naturally with the text and when you are brainstorming for good words, ask around for words that come naturally to people of all ages when looking for your type of site. To help you understand better, realize that the keywords not only go into headings and page names but also into “meta tags”. “Meta tags” are the software code that website visitors do not see but search engines do. Finally, don’t overdo the keywords; over-stuffing keywords will result in a very low search ranking for your website. Also, be very careful not to place key text inside graphics; search engines cannot pick up graphics.

3. This is a very important part of website management. Exchange links. Trading links with other websites that are closely related to the subject of your website can bring you more website traffic. These are two-way links because you must provide a link to them, too, and linking to low-quality websites can threaten the credibility of yours. Only link to sites that are dead on topic, and truly help your visitors. Instead of trading links, you could also trade banner ads, half page ads, classified ads, etc.

4. Advertise your presence. Besides using links, you must make use of numerous other ways to increase web traffic. Sit down and write a list of all the ways you can think of to get your web address noticed and clicked on. For example:

* If you have money – consider pay per click. The big search engines like Google, Yahoo, Microsoft provide schemes. But find out first how to limit your expenditure to the level you want.
* Use e-zines. Make your own that relate to your website and form a regular reminder each issue for people to visit your website. Submit all the free e-zine directories on the internet.
* Submit your articles to e-zines, websites and writing sites that accept article submissions. Include your business information and web address at the end of the article. This is a good way to create one-way backlinks to your website. This is the most effective way to get listed on any search engine. Usually, the more relevant links you have pointing to your site the higher you will rank.
* Go beyond the electronic medium and into the print medium. Advertise in local newspapers, business brochures, magazines, nationwide publications and mail-drop literature. And don’t forget the perennial favorite, the good old Yellow Pages™ – printed version naturally!
* Small business cards left in cafés, on signboards, exchanged at meetings etc.
* Use local resources such as clubs, libraries and community centers for non-profit website awareness raising.
* Participate on message boards. Post answers to other people’s questions, ask questions and post appropriate information. Include your signature file containing your website’s URL at the end of all your postings.
* Start your own online discussion community. It could be an online message board, e-mail discussion list or chat room. When people get involved in your community, they will regularly return to communicate with others.
* Use word of mouth. Tell everyone you know about your website, give out business cards to passers-by in the street, and so on. You might even want to run a guerrilla marketing program!
* Use your car, especially if your website is area-specific (e.g. a website detailing local events or selling local services). Get some vinyl decals or bumper stickers created and turn your car into a moving advertisement, literally driving traffic to your web site!

5. Give freebies. Who doesn’t like a freebie?! Online freebies are commonplace and they leave the visitor wanting more when they are well written and informative introductory materials. Consider such freebies as:

* Giving away an eBook with your ad on it. Allow your visitors to also give the freebie away. This’ll increase your ad exposure and increase web traffic to your website at the same time;
* Holding free online classes or seminars. They could be held in your website’s chat room. The idea of “live” information will definitely entice people to visit your website. You will become known as an expert on the topic.
* Giving visitors a free entry into your contest or sweepstakes. The prizes should be something of interest or value to your visitors. Most people who enter will continually revisit your web site to get the results.
* Letting visitors download free software such as freeware, shareware, demos etc. You could even turn part of your site into a free software directory. If you created the software, include your ad inside and let other people give it away.
* Targeting specific groups who might worry about using the internet with free classes in using it on your site – senior citizens, busy workers etc. might find these convenient and alluring.
* Offering free online services or utilities from your website. For instance, they could be search engine submitting, copywriting proofreading etc. The service or utility should be helpful to your target audience.
* Giving free consulting to people who visit your website. You could offer your knowledge via e-mail or by telephone. People will consider this a huge value because consulting fees can be very expensive.
* Offering a free start-up package that has a finite time; enough time for the customer to practice with your online product and like it enough to pay for continued use.
* Sending out free CD-Roms, CDs, DVDs etc. that contain starter packs or teasers to encourage the customer to use your site more.
* Offering free screensavers or templates for business cards, cards, writing paper etc., anything that a customer can print out.

6. Be patient. Search engines need a lot of time to index a new website and domain. They need time to index all your content; it’s worth the wait and should be factored into your website profitability and/or popularity timeline. In the meantime, continue to add high quality content to your website and keep it up to date and relevant.

7. Use all of these free techniques to increase traffic to your website: USFreeads.net, twitter.com, drop flyers, chat rooms, forums, Youtube, Myspace and Google Groups.

Tips

* Start right here on wikiHow. Read up on how to publicize your website on wikiHow without breaking the rules. If you can provide quality content, you can create a win-win relationship where you share knowledge and get publicity in return.

Warnings

* Never, ever SPAM. Your credibility will be gone before you know it, and with it will go your traffic.
* Don’t get caught up with website generators and internet tricks. All these “black hat” tricks will only work temporarily. Your business needs to be set up for the long term.
* Do not be fooled by those traffic sellers promising thousands of hits an hour. What they really do is load up your URL in a program, along with a list of proxies. Then they run the program for a few hours. It looks like someone is on your site because your logs show visitors from thousands of different IPs. What happens in reality is your website is just pinged by the p

Give your answer to this question below!

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