ClickBank was founded in 1998 as a network of affiliate Internet marketers and product/service advertisers that offers very comprehensive informative and practical content from e-books and software tools to membership packages and subscription offers. According to market studies, there are around 100,000 affiliates actively working on ClickBank at the moment with more than 12,000 of publishers promoting digital products. When we say ClickBank we say sales, since this business is definitely the most visited converting business on the Internet, servicing the international market at an incredibly high rate. There are around 20,000 orders processed daily with a profit of $1 million.

The successful business model that generates such huge profits to ClickBank relies on a formula that brings together more special product publishers, Internet affiliates and consumers. The system is advantageous for product publishers that sell intellectual property through the network, for advertisers who get to promote their products worldwide for very affordable commissions and for consumers who can benefit of the chance to shop for products that are not available with regular shopping channels. ClickBank is the link or the intermediary between these three groups ensuring transparency of transactions, high quality anti-fraud protection and a secure operation platform.

Each of the above mentioned groups receive specific assistance and support from ClickBank. A great plus for the network here is its rather closed nature, meaning that continual growth is not necessarily an objective in itself, and most of all, it is not forced into the responsibility of the client. While with other programs, an affiliate would have to bring other vendors in order to augment the system, ClickBank does not impose any such obligations. The network generates the profit only from the commissions resulting from sales, which once again points out to the extensive transaction rate conducted within this model.

For consumers, ClickBank represents the chance to purchase all sorts of specialized products and services available with niches only and usually absent from regular retail stores and shops. The variety of products is incredible, the transactions are very safe and the entire system is designed so as to be user and consumer friendly in all respects. Last but not least, affiliates earn a lot by simply adding some ClickBank products or services to their websites. The most advantageous of commissions here are up to 75% of the sales but more money can come out of referring publishers and affiliates to ClickBank.