Better Search Engine Rank – Are Link Exchanges The Answer?

Better Search Engine Rank – Are Link Exchanges The Answer?

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True or false – You can only get a better search engine rank if you maximize the number of link exchanges performed. Or, so say the SEO geniuses.

Believe them or not?  Maximize the number of link exchanges for a better search engine ranking or face certain economic death? What’s the answer?

In the past, the number of link exchanges was simple to count and was enough to get a better search engine rank for your web site. Today, though, complex and highly guarded mathematical equations are used to determine ranking. Inner circles of geeks guard these equations and outsiders can only speculate what they are. But because of the tremendous increase in websites and in usage, the equations are the only way these rankings can be determined.

Search engine optimization experts are emerging, though, with a message that we should be leery of link exchanges when trying to recieve a better search engine rank. The following points should be considered.

1) Beware of link farms – they can turn your good search engine ranking into a whole lot of nothing. A link farm is a site that consists of links.  It could also be a page populated with a nigh number of links. In the old days, people used these to get a better search engine rank but that no longer works. Now, if these links are organized into subjects and/or categories and contain relatively few links per page or site, your ranking might not be harmed. When links are listed in a haphazard manner, there could be the opposite effect.

2) Using sites that are meaningful – or not. If the focus of your website is gardening and lawn care, having links to sites focused on interior decorating, cooking or gambling make not be considered relevant and push down your ratings. On the other hand, links that would help you to get a better search engine rank would probably include garden centers, seed companies and fence installers because of their immediate relevance.

3) Watch your language. Anchors used in linking one site to another is important for obtaining a better search engine rank. Again, going back to a site focused on gardening and lawn care, a phrase like “designer dresses” wouldn’t be helpful at all. A phrase like “ergonomically correct hand garden tools”, would on the other hand would work to assist you in obtaining a good search engine ranking.

What about exchanging links with someone? This is important. You want as many links as possible, but they must be relevant to help you receive a better search engine rank for your web pages. Your visitors pay attention to this. If a visitor sees a link that is relevant, they are likely to follow it. If visitors find links that are offensive, they probably will not be back to your site. For example, if a site intended for self-help groups had links to inspirational or other self-help sites, that would be appropriate. However, if those links were for gambling or alcohol, that might be an aversion and, in the end, you could lose your good search engine ranking if you have one.

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You should also be looking for affiliate programs as you start getting a better search engine rank. If you enter the affiliate program and put the appropriate affiliate up, you may find a financial advantage If a visitor to your site follows an affiliate link and makes a purchase, you can earn a commission.

The truth about link exchanges, then is simple. You need to have link exchanges on your site to obtain a better search engine rank on your site. The links must be relevant to improve your standing in search engines. They must offer your visitors an opportunity to access additional resources. Do this and you’ll benefit from the truth about link exchanges, without suffering the consequences.

Larry Haywood runs the web site myinternetbiz.info which provides information on making more money from the internet.

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Higher Search Engine Rank – Increase Search Engine Ranking for More Sales

Higher Search Engine Rank – Increase Search Engine Ranking for More Sales

In the world of internet marketing there are a lot of distinct buzzwords that fly around. Words like “increase search engine ranking” and “seo” and “higher search engine rank.” Nearly all of them are related to search engines, since if you can work out how to obtain a higher search engine rank you are ahead of 90% of the affiliates force. Fundamentally whenever you’re selling something than you need visitors and hopefully potential buyers come to your landing pages via the search engines. It’s really quite simple really, increase search engine ranking which brings you more visitors that you can then send to your affiliate offers, the more money you’re going to make.

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If everything else was equal as far as website credibility and quality content, it is the higher search engine rank that then separate those who are required to work another job since they’re hardly making enough to cover hosting costs, and those who work when they want to and own many different homes all around the globe that they visit a different place on a month to month basis. It is easy math actually, the higher search engine rank the more visitors to your site, the more customers and then hopefully the more sales you will make. This is really why you want to increase search engine ranking on your sites.

Then, how do you get a higher search engine rank on your pages? You have to follow specific guidelines and stay away from “blackhat” methods. Why is that? Well that’s because the search engine companies do not like you gaming them and will kill your rankings if you’re caught doing blackhat stuff. It’s something about people that exploit the system that just kind of rubs them the wrong way I guess. So, if you want to increase search engine rankings on your sites you should stay away from these methods.

Anyhow there are several different methods that folks have set up that help get a higher search engine rank the right way to increase search engine ranking on your sites and pages. Much of it comes down to you doing your keyword research. This is useful knowledge and the guys that are using it are prepared to give it along with the tools that they’ve created to automate these functions for a price. In my opinion, if you have not been doing this kind of thing for the last decade than you don’t really have a choice but to purchase your knowledge and take the shortcut. I’ll also tell you that when you eventually begin to get it and comprehend the potential for the amount of money you can make online once you figure out how to receive a higher search engine rank on your sites, you’ll be so grateful you dropped the cash on that hot info product laying out someone’s complete blueprint for internet marketing success. So, get out there and increase search engine ranking on your pages and get those sales!

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Larry Haywood runs the website MyInternetBiz.info which is dedicated to showing others how to run a successful online business from the comfort of their home.

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Improve Search Engine Rank and Make More Money With Your Site

Improve Search Engine Rank and Make More Money With Your Site

If you want to improve search engine rank of your website then you will need to constantly work on improving search engine ranking of your pages. There are a number of ways of which you can accomplish the task of improving your search engine ranking but a few key methods seem to carry the most impact. You’ve probably noticed that many internet websites that you visit will link to other webpages.

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Nearly all websites use a web links page and there are two great reasons for this which related to how you can improve search engine rank as you’ll learn below:

1. Search Engine Optimisation or SEO is a way of getting the search engines to notice that your site exists as well as rank it for certain keywords. One important thing that you can not overlook if you would like your site to be indexed is building links.

2. Your site is providing a service to your website visitors. Using a related links page can provide visitors with more websites of interest that may add value. However, the the websites with money at stake might say they would rather keep people on their website, rather than going to another web page.

Search engines do value some links as good links and some as bad links. Good links work to improve search engine rank, while bad links can actually hurt your rankings which is something you do not want to chance. If you’re lucky the bad links will be ignored by the search engines. You can think of a good link as one that is relevant to your topic and from a page with high PageRank. These kind of links improve search engine rank of your site. A bad link would most likely be a link from a link farm or a site that the search engines may consider a “bad neighborhood”.

When link building you should always try to get inbound links to your website from websites with a high page rank which also helps to improve search engine rank. When you gain inbound links from higher page rank sites then you are essentially saying to the search engines that your site is worth checking out and this can eventually lead to improving search engine ranking across your webpages.

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Does this mean you should only seek out websites with high page rank to try to obtain links from? Well, if you  tried this strategy then the chances of you acquiring any links for your early site would very slim! A site may be showing a page rank of zero today, but that website could also eventually increase their site page rank and you would end up benefiting more later on. This would work well for you to improve search engine rank without you doing more effort. Also, when building a website it should be built with your actual visitors in mind and not just for improving search engine ranking.

Therefore, if you intend on being successful with a website and want to make more money with your site, try to remember everything you learned here on improving your search engine ranking.

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