Internet Marketing Strategy: 5 Dumb Mistakes People Make

Internet Marketing Strategy: 5 Dumb Mistakes People Make

You have probably heard business owners complaining that their Internet marketing strategy is just not working. When you ask them what exactly their Internet marketing strategies are, they all tell you a similar story. It’s easy to realize that when Internet marketing SEO is concerned, people are making a lot of stupid mistakes. Here are five common mistakes that people make when promoting their websites.

The first stupid Internet marketing strategy mistake that people make is to trust their Internet marketing consultant fully. Sure, in any business relationship, you are going to have to have trust. But you don’t want to trust them so much that you forget about what they said they were going to do and when they said they were going to do it. If, after signing the contract, your Internet marketing consultant puts his feet up and starts relaxing, it may be time to find a new Internet marketing strategy.

Another stupid mistake people make is when they think that Internet marketing SEO is going to solve all of their advertising problems. Sure, Internet marketing is important, but forgetting about more traditional means of advertising for your business is going to keep some people from learning about your business. If you are selling spare computer parts, you may just want to stick to Internet marketing, but if you are selling household clothes, clothing or pizzas, you want to make sure to look into other forms of advertising as well.

The third stupid Internet marketing strategy mistake that people make is to not keep proper records. When starting an advertising campaign, you need to have a baseline – knowing how many customers you are already bringing in, how much profit you are making and so on. If you don’t know these numbers before you start the campaign, how will you know that your Internet marketing strategy is working?

One really stupid mistake is to put your Internet marketing strategy in place before your website is completed. Sure, good Internet marketing strategies are going to get people to come to your site, but if they come to a site that is still under construction, they are not likely to bookmark it and they are not going to come back. Make sure that you have a high quality website and product before starting your marketing.

The fifth stupid mistake is to not have an Internet marketing strategy. Even if you are a company that has just started out, you need one. If you are not on the Internet, you are definitely missing a huge percentage of customers. If you can’t describe what your Internet marketing strategy is, you’re also going to get scammed (or at the very least it will do nothing for your business). You should be able to explain what is going on with your business and what your advertising goals are.

If you are a new business owner, you’re probably excited about the whole process of getting people to come to your site and buy your product. Internet marketing strategy can be complex, and people make a lot of mistakes. The key to a good campaign is understanding how to get the most for what you are paying.

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Question by Burton M: what are the web site attributes to an internet marketing strategy?

Best answer:

Answer by jackstackma
Interesting question! Common attributes to me are attraction mechanisms and capture mechanisms. In other words, attracting readership and then creating calls to action via responses and subscriptions. Attracting readership is a challenge – your online participation has to be completely oriented towards your target audience. I just started using a company called hubpot.com. They are all about internet marketing and I think they’re redefining it in a way. My site is epaper.hubspot.com .

Add your own answer in the comments!

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The Top 10 Online Marketing Mistakes Which Dooms Your Business

The Top 10 Online Marketing Mistakes Which Dooms Your Business

Internet marketing is considered to be the most effective and vastly-exposed way to promote your business to the biggest majority of potential customers. The problem is that one small mistake in the way you advertise your venture online can jeopardize the whole process in a way that will make it difficult to gain creditability and exposure among customers again. Thanks to online marketing gurus and specialized marketing companies, you won’t have to experience severe mistakes; as most of the common mistakes are known and can be easily avoided by the help of those experts.

In the past decade, online marketing has been a field of testing by many marketing and advertising professionals. Due to the rapid changes in the conditions of the world, online marketing is changing faster. Everyday, new methods, techniques, and programs are made to enable business owners to make the most use of the online marketing phenomenon. But with each new thing comes new mistakes. Online marketing experts show the marketing mistakes that they have been victims to, so that we would be safe and know how to avoid them. There are hundreds of those mistakes, and we are going to list the ten most devastating mistakes which have been done in the past and caused a lot of losses and damages.

1. NOT LISTING YOUR BUSINESS WITH THE MAJOR SEARCH ENGINES

It is known among all the online marketing experts that more than 80% of traffic comes to a website from the search results of the major search engines like Google and Yahoo. Not taking advantage of these search engines will make you lose a lot of potential customers. There are dozens of ways to make the search engines recognize your business like Pay-Per-Click advertising and Search Engine Optimization, but the easiest way is just to submit your website address (URL) to them.

2. NOT USING VIRAL MARKETING

Viral marketing or word of mouth is the most cost-effective method to marketing your business online. It involves you giving away an e-book, newsletter or similar items to your visitors as a gift which will contain your website address and other ways to reach your business. This give-away can travel to unlimited number of people. This way you will make your customers advertise for you. Not fully utilizing this method in the right way will not spread the word about your business fast enough.

3. NOT COLLECTING EMAIL ADDRESS

Another great way for advertising is email marketing. You get the email address of who ever visits your website, and then email them a series of emails about you and/or your business on a timely basis. This way you will ensure that this visitor will respond to your offer one day if they don’t respond to it the first time.

4. BEING A SPAMMER OR A SCAMMER

The most hated people online are spammers. You can be one unintentionally. This happens when you chose to advertise through unauthorized ways and without permission. This occurs mostly in email marketing. Scammers are people who don’t deliver what they promised to.

5. USING THE WRONG CONTENT

Content is the most important factor determining the quality of your website. Using third grade content will damage the chances of your customers having interactions with what you are selling or offering them. High quality content with a little ”persuasion” through words inside your website will do the trick.

6. NOT RIDING THE WAVE

Online marketing approaches change almost daily. And not accepting the changes and not trying to develop your business strategy accordingly will make your business old fashioned and you will attract fewer customers.

7. TARGETING THE WRONG CUSTOMERS

You have to take into consideration the value of your business and what type of customers and which segment of the market you wish to reach. Doing this process in the wrong way online will leave you broke and crying.

8. USING THE WRONG ADVERTISING METHODS

Some people try to buy traffic, others use free advertising like classified ads to cut down advertising costs, many others uses Pay-Per-Click to achieve the highest exposure. Whatever method you choose, consider your advertising budget and the quality of the visitors the different types of advertising methods will produce. Using the wrong advertising methods will not help you achieve your required return on investment and eventually your business will be scoring losses instead of profits.

9. NOT TESTING AND TRACKING THE RESULTS OF YOUR ADVERTISING CAMPAIGN

You have to be aware of how good or bad your marketing and advertising promotions are performing. You have to test the efficiency and the effectiveness of your advertising efforts. Tracking the results is essential to make the required modifications to your marketing campaigns.

10. TECHNICAL DEFECTS

Online users have to be aware of how the internet works. Using the wrong website templates, slow servers, slowly-uploading graphics, highly-advanced software and web applications, the wrong domain name, and non-secured web zones will cause you to lose most of your potential customers.

Well, there you have it, the top ten online marketing mistakes that could doom your business. Avoid these mistakes and watch your revenues soar.

Dr. Keith Webb, of Assassin Marketing, a Dallas marketing company which created the Online Domination System, an online marketing system which allows businesses to dominate the front page of the search engines. Visit http://assassinmarketing.com or contact us at 866-998-8641






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Question by dojo369: Is there any free information about effective online marketing?
Are there any free resources and or faqs that explain the ins and outs of online marketing?

Best answer:

Answer by 5@hMi tHe haCkerS_07
Ya,because you can analysis the keyword..
you can get tool at http://tools.seobook.com/general/keyword-density/

Hope can solve your problem…

Know better? Leave your own answer in the comments!

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