Tag Archives: Optimization

Google Search Engine Optimization – Sneaky Tip Revealed

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Google Search Engine Optimization – Sneaky Tip Revealed

Google Search Engine Optimization is considered by many as a mysterious thing. In this article I will discuss the obvious and not so obvious factors that affect search engine ranking and optimization.

So let me start by discussing the obvious factors to ensure we understand the basics of SEO. As you may already know, web site search engine optimization involves on-page and off-page SEO.

On page SEO:

Having keywords in your page title, description as well as URL.

You should also create the keywords meta tag with the main keywords you want to target. The next step should be to create some back links from other websites to specific pages of your website. The keyword you use for your anchor text (the word you link from) should be your keyword or a word associated to your keyword phrase.

If you consistently follow these steps Google will understand exactly what your site is about and will start to rank you for your chosen keywords. However, this is only the beginning of the google search engine optimization process. Once you have established strong SEO base using on page SEO you should then proceed to work on off page SEO tactics.

Off page SEO:

Your off page SEO strategy should focus on building as many quality back links as you can to your web site, preferably from webpages that are PR4 or higher.

Ensure that you use the same Keyword phrase or associated keyword in your anchor text – the word you use to link from. Ensure that the links point not only to your home page but also the inner pages of your website as this is a more natural linking structure and won’t cause any alarm with Google.

All of these factors contribute collectively to influence google search engine optimization and these are generally the factors that most consider to be the only factors that affect SEO. However, there is one last and often overlooked factor that decides if all of the above work produces results, and produces results fast.

Indexing the linking pages:

This is extremely important as it is only when your linked pages get indexed by Google that the links will have any effect on your Google search engine ranking.

The simplest way to get these pages indexed is by submitting them to pinging services such as Pingoat or Pingomatic. You may also want to place a link to these pages on various web 2.0 sites or write blog entries at places like Tumblr or link to them from Squidoo or Hub Pages. All of these services get indexed by Google daily.

James Reynolds is a
Web Site Promotion Services
Expert and experienced
Google search engine optimization
consultant who specializes in fast and effective strategies for skyrocketing search engine rankings. To learn how to make massive money online using his secret search engine optimization tactics visit: www.IncredibleInternetMarketing.com

Article from articlesbase.com

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Search Engine Optimization Website Promotion – Keyword optimization: Long tail Vs Short tail Keywords

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Search Engine Optimization Website Promotion – Keyword optimization: Long tail Vs Short tail Keywords

Search Engine Optimization Website Promotion – Keyword optimization: Long tail Vs Short tail Keywords

Did you like my last blog on Search Engine Optimization?

I discussed about Keyword Optimization being one of the most important factor for Website promotion through Search Engine Optimization.

If you somehow missed it, do read it before moving further.

In this blog I will clearly bring out the difference between long tail and short tail keywords and will try to explain how to decide which keyword to use for website promotion.

Basically, there are two kinds of Keywords: Short tail and Long tail Keywords.

What are Long tail and Short tail Keywords?

Broadly speaking, a long tail keyword is a less competitive and niche whereas a short tail keyword is broad and highly competitive. Consider the following example, A short tail keyword would be “Digital camera” while a long term keyword will be “Sony power shot camera”.

Now, you would basically use Long tail keywords like “Sony power shot camera”, only when you specifically know what you want to buy. Wont you? For your ease, consider this example; you will go for “Dell Inspiron-1525 Laptops” only when you know about Inspiron-1525 models otherwise you will just go for “Dell Laptops”. So, what I am trying to say here is there is always a better chance for a visitor to buy a product through a long tail keyword as he already knows about the product. Hence, there is always a better conversion rate associated with long tail keywords.

Remember, lead conversion is like a funnel where lots of traffic gets in but only a few are converted into business, both these categories of keywords lie at different levels of conversion funnel. Another difference is long tail keywords are much less competitive and thus it is relatively easier to get high ranking on SERP(Search Engine Return Pages) for these kind of keywords but at the same time it drives much less traffic.

So, to conclude, getting top rankings by short tail keywords will bring you more traffic but there will be less conversion and the competition will be much more. While getting to the top using long tail would mean less traffic but a more qualified traffic and thus high conversion rates.

Well, that does not mean that you should go for Long tail keywords just because the conversion rate is higher, remember it is the information that you get out of search in the short tail that leads the way to long tail search. To make things clearer, as in above example, you would only go for keyword “Dell Inspiron-1525 Laptops” if you know about them but the question is how would you know about them? By searching “Dell laptops” or “Best Laptops” etc either online or offline (through your friends etc). So, you ought to focus on short tail keywords. Besides they also drive much more traffic and hence are really useful for a long term strategy.

Now, the question that must be popping in your mind will be: how do I as website owner decide which keyword should be aimed at?

Well you should be sensitive to what people search for relating to the product you sell. One of great tools for this is Google Insights for Search and the best thing about it is that it’s FREE, also make use of Google Keyword research tool —–. https://adwords.google.com/o/Targeting/Explorer?__u=1000000000&__c=1000000000&ideaRequestType=KEYWORD_IDEAS#search.none

Look at what people search for in lines with your products. For example, if you are writing a blog on “Search Engine Optimization”, type it as the keyword in the link provided above and see the broad matches that come up. You should always try to maintain an optimal balance between “the amount of competition” and “the amount of traffic” the keyword draws before deciding to use it.

For a start, I would suggest that it would be better if you aim for a relatively less competitive keyword, once you are relatively experienced, you can switch on to short tail keywords.

Besides, one of the most important things you should keep in mind is the relevance of that particular keyword in context with your blog. For example, if you are providing information on SEO, your target keyword should be “Search Engine Optimization Info/Information” rather than “Search Engine Optimization Certification”.

Hope this clarifies your doubts. Comments feedbacks are welcomed. Stay Connected!

 

Prakhar Singhal

Info4OnlineMarketing

Entrepreneur, Internet Marketing.

Article from articlesbase.com

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Best Methods of Web Site Traffic Optimization Exposed

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Best Methods of Web Site Traffic Optimization Exposed

Considering all of the cash you spend on promotion and advertising, wouldn’t it be great to build a regular flow of web site traffic optimization from the free search engines?

Steady web site traffic from search engines is just a dream for many small business owners. Especially in profitable niches, it can be virtually impossible to get a decent listing.

But even if you know something about web site traffic optimization for the search engines, this still would possibly not be enough to bring in a good flow of centered visitors to your web site every month without paying for it.

Both will cost you on a regular basis and both will bring you a regular flow of quality internet site traffic. When you search the web from Yahoo, the results are provided by an internet site aside from Yahoo. Search the Yahoo Directory ( many thousands of thousands of people do every month ) and you can see internet sites that have paid to be in those results. This fee is for the application only. If your site is accepted, you may pay at least 9 each year, each year. You will pay more if you would like a premium placement for your listing.

The idea of PPC search engines is very simple and works well and works well for web site traffic optimization. You purchase centered ad space based on a keyword phrase that’s related to your service. Every time a visitor clicks thru to your web site from that ad, it costs you from one cent up to or more. You get web site traffic that has an interest in your niche, as much need to please their pros. You must know what you do before you start using them.

Now for another choice for getting web site traffic optimization look at a Search Engine Optimization expert can get your website listed highly in search engine results, that will so much treats, you tons of quality web site traffic. This will cost into the thousands solely to get your internet site set up. A nice example of a reputable in this manner can be discovered at http://www.arundel.net.

Unless you have bottomless pockets, you may want to look at your next option. Pay a little fee up front to employ a product as much as you need that may bring you centered internet site traffic. You will not pay per month or annual bills like the options described above.

There are useful software programs available that will let you create internet may bring you centered internet site traffic from the search engines. And you will not pay a penny for it.

If used wisely, these tools will work well to bring in the quality web site traffic optimization you need. Each of these products use different methods to bring focused visitors to your web site. Use them to make more valuable resources for your internet site visitor. Don’t use more fun years to try and the search engines into assuming your site isn’t what it truly is.

For need A lets you set up niche directories of related, quality web sites. These directories are linked to from your web site home page so all of your visitors can gain advantages from the resources included. Each Product A directory page includes search engine listings of related web sites based on a specific related keyword phrase. This keyword is also related to your product or product, so the pages bring centered visitors to your web site.

Done responsibly, you can create the steady web site traffic optimization you need while not having to pay for it.

Depending on your resources, these are your options to choose between if you would like web site traffic optimization. Select wisely and you can see a regular flow of internet site traffic in some months time.

Charles Harthlow, an expert in the field of search engine optimization, shares all his methods and strategies on his web site. http://www.onlinemarketingtactics.info

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Question by MysticKatDaddy: What is the quickest, most legitimate way of getting lots of traffic to my web site at christianmoments.com?
I’ve built this awesome web site and have a manufacturing facility all set up, so now I just need to sell. I’ll be putting more products up soon at http://www.christianmoments.com. It seems to be pretty hard to get traffic to the web site without paying lots of money for it. Any tips?

Best answer:

Answer by momma2be#2
make a myspace account and then do daily bullintins to go there…thats how i get people to go to my 3 sites! just add people like mad some people like that ….

What do you think? Answer below!

Are Visitors Hitting Your Web Site – SEO – Search Engine Optimization

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Are Visitors Hitting Your Web Site – SEO – Search Engine Optimization

If you are serious about your search engine optimization attempts then you ought be publishing articles on a veritable basis. Search engines rank a premium on articles that subscribers discover helpful and educational as the primary aim of search engines is to direct users to internet sites that are nearly associated the keywords that they enter into the search engines. The more helpful your information is, the more subscribers find it useful, and the more potential they’re to use the search engine that directed them to that selective info again. It would be keen if all of your target audience simply desired to come to your web site regular to read your newest brainstorms, but opportunities are that your subscribers choose wide-ranging media. Here are four ways to leverage for articles for a diverse audience.

· Weblogs – Articles draw a bang-up web log posts whenever you split them up into smaller, more assimilable pieces.

· Publish an e-zine – Use the identical corresponding articles you submitted to article directories by sorting out them in your e-zine. You might need to modify them somewhat to make sure that they include the private touch that your e-zine readers probably expect from you, but you are able to also employ them without adjustments if you want.

· Compile Articles – Convert some of your content into articles to be presented to article directories. As you submit your article, make sure to include all correct info in the resourcefulness box. This will assure readers how to find you. Not simply will they know where to put on further details, but they will be compelled to go to your site since your articles have aided you to establish yourself as a specialist in your battleground.

· Produce a Membership site – You might have already produced a membership web site wherever visitors pay a fee in order to see your content. If so, merely include your article in that content. If you don’t have a membership website you could prefer to investigate producing one. It has yet a different way to grow traffic to your web site. The more people value your articles, the more in all likelihood they are to go back all over again and to tell their acquaintances about you.

If you’re expiring to expend the time producing beneficial articles for SEO, then you could additionally get as much mileage out of it as achievable. There is no replacement for effective articles, when all said and done, and if you aren’t already composing then you ought start immediately. Contact an online marketing professional to direct you through the know-how of writing optimized articles that both individual visitors and search engines will appreciate. If you are unfamiliar some of the other schemes cited above specified blogging or writing a e-zine, an online marketer or search engine optimization professional could be instrumental as well successful in getting you up to speed.

Joseph Cino Internet Marketing is searching for other entrepreneurial minded people that would like to start an online business or career that can be done from home.  Want to learn more about internet marketing techniques on how to build a successful online business? Do you want to know how to market anything on the internet to anyone from anywhere around the world? If so, please visit Small Internet Marketing Business.

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helpvid.net Submitting your website to these search engines is so important, all the hard work and effort over the past months you now want your site recognised. Upon submitting your site what is known as a crawler so spider will visit your site to determine the content and in which category to list your website. It will also look at the optimisation of your site and how well it performs. It may take a while for your site to list, be patient as by listing you on their search results they are associating themselves with you so they want to make sure your site is being updated regularly. Please Rate, Subscribe and Comment. And be sure to drop by the site, link at top www.google.com siteexplorer.search.yahoo.com www.bing.com www.mydirectorylist.com
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Search Engine Optimization Website Promotion

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Search Engine Optimization Website Promotion

Ready to see your website on top search engine returned pages? Introducing…Search Engine Optimization Website promotion (SEO).

Greetings!

Before we start, Do an exercise- type “Click here” keyword in Google and see the 1st page that pops up. You’ll find Adobe Reader within the top 5 positions, now go to their website and try searching for “Click here” on the whole website..

What do you see? Is there even a single instance where they mentioned “Click here” on the entire webpage? Amazed? Want to know the secret?

Just stay connected and you will get it!

Before moving on, for those of you who don’t know, when we type a particular keyword in Google search box, it shows us two kinds of results;

A). Organic Search results – that essentially depends on how important and useful Google thinks that site is for the keyword typed in. (This is based on certain factors discussed later).

B). Sponsored Results – These are the ads provided by the users.

Now, let me present to you some stats that will give you an idea of the power of SEO; The traffic that the second search result gets is around 20% lower than the first search result. The biggest fall percentage wise is going from search result 10 to 11(moving to second SERP). It sees 150% fall in traffic! 77% of users prefer Organic results over sponsored results while searching and around 67% users prefer Organic search results while purchasing. 50% of SEO campaign saw around 500% ROI, while just 22% of the paid campaigns were able to achieve this figure.

What say? Now suddenly SEO seems important to you, doesn’t it?

There are around 200 factors that can affect your rankings in SERP with Google changing its algorithm like 300-400 times a year. It changed around 500 times in 2009! However the most important factors are as summarized below;

Content Creation: This is the most important factor affecting your search visibility. Google is now giving more importance than ever to your contents. With growing sophistication level of Google search algorithms, (mark it, italicize it, underline it); Content creation is most important factor for any increment in your search visibility.

Your content should be unique and original. Plagiarism is highly penalized by Google.

Keyword Optimization: As the video explains that Google carries on a search for the keywords typed in, the results shown are in order of how your website appears to be relevant to Google for that particular keyword. Remember you are competing with millions of other similar WebPages, so to appear among the top results, you should display the importance of that keyword to your website. How to do this? Simple.

-The keyword density should be optimal around 15-20% for 200-300 words. However DO NOT stuff your content with keywords or Google will mark it as spam. -Underline, Italicize, bold your main keywords from which you hope to be found. -If you upload an image make sure that it should be named as one of your keywords. -The spiders start analyzing the pages from top leftmost word so it is always a good idea to start off with your main keyword. -Choose the keywords carefully don’t just go based on number of search per unit time but do consider the competition involved with the keyword. You can do keyword research on Google AdWords Keyword Tool. (It’s free!). -Use your keyword as your Anchor text. -Add meta tags (meta tags actually appear as snippets on the SERP – refer the 1st figure).

Site Architecture: Recently Google launched a search algorithm known as Caffine. It has improved the search speed manifolds plus now Google lays more emphasis on each and every Webpage of a particular website. So, each page of your website should be well optimized, should be linked with one another and most essentially with pages getting highest amount of traffic.

Thus if you have a page getting high traffic, don’t just rely on that, optimize each and every page of your website. It becomes more important if you are an ecommerce website, while advertising a manufacturers’ product you should modify it so that it appears unique, as amazon is doing. It used to put the exact ad on its deep buried down pages and used to draw a huge traffic to its landing page (Landing page is the page that appears when a potential customer clicks on an advertisement.) but now it has not only started to optimize each and every page but also changes the content as already stated; Plagiarism is highly penalized.

Link Building: This is another very important factor; remember I talked about Adobe getting a high rank in SERP for the keyword “Click here” even when it doesn’t use the word even a single time on their entire webpage. Well, here’s the reason; you must have seen many a times, to read a particular file or to view certain video you need to install Adobe reader or player respectively, the website specifically mentions “To download Click here” and this happens in most of the websites having high page ranks and search visibility themselves, what happens is that they actually link to Adobe through the Anchor text “Click here”.

So, your search visibility depends on the importance of the sites that links you. When a website links you, Google considers it to cast a vote in your favor, greater the importance of the site and greater the number of votes you get, more credible is your website to Google and hence your search visibility increases. WebPages linking to the websites linking you directly also have an impact on your search visibility. Moreover, you should always link the pages of your website with one another.

This was all about SEO, hope you enjoyed it.

 

Prakhar Singhal

Info4OnlineMarketing

Internet Marketer, Entrepreneur.

Article from articlesbase.com

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www.homesteadusers.com Optimize a Homestead website photograph without it getting blurry. Tutorial for reducing resolution size, cropping and changing photo to a Jpeg image for Site Builder. How to edit pictures using Gimp free ware. The recommended resolution is seventy two (72) DPI. Optimizing the file sizes.

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