SEO Keyword Research ? What is Important for Success

SEO Keyword Research ? What is Important for Success

There are two sides to everything, a good side and a bad side. The same rule applies to SEO keyword research. Well, doing keyword research is one of the most important aspects of optimization, but it breaks down into two parts. The first part is SEO keyword research before you build a site; this is the research on which you will base your site upon. The other part is keyword research once your website gets some momentum and some traffic; this is where you decide if you are going for the first price or the ever comforting silver medal.

SEO Keyword Research Before You Buy the Domain

Conducting keyword research before you buy your domain name is very important, as having your most important keyword in the domain URL is a great ranking factor. So what do we look for here, we are not looking for a low competitive keyword that is for sure, but we are not looking for a single word either. Out goal is to find a two to three word phrase which has a search volume that is satisfying to our needs. This is the easy part, the hard part is getting a base of keywords to build your site on, and for that you will use your main keyword.

The main keyword can have numerous variations, but don’t just use Google Keyword Tool or paid keyword tools to find synonyms and LSI keywords, use Thesaurus as well, this is the greatest keyword tool ever invented. What you need to do is create a list of keywords for your website that you will later narrow on your categories. My suggestion is to create a list of at least 100 keywords with at least 1,000 exact searches per month. If you can find that much it will be no trouble to create the main keyword on which you will base your website.

SEO Keyword Research 6 Months Later

After the first 6 months it is time to evaluate your SEO efforts and tweak your SEO campaign. In order to do that you need to reevaluate your keywords and maybe even discover some new ones. There is no need to use keyword tools here, the only tool you will need for this is Google Webmaster Tool.

All of the info about search queries and the amount of traffic that each of them gets will be available for you in your webmaster tools. What you need to do is find the keywords that are getting you the most traffic and build links using those keywords. Also identify potential rankers, keywords that are bringing you traffic without you optimizing for them. These keywords are the gold mine of your SEO effort. You didn’t waste time in optimizing your website for them but yet you manage to get some traffic of them. With some work and a bit of inbound links you may be able to get a good rank and increase traffic from those keywords.

You will be able to identify which keywords to work on and you will also be able to find new keywords, all of that by using your own search history as your keyword research tool. After that you can repeat the SEO plan measurement and tweaking every 3 to 6 months and you can achieve success.

Having goals on which you will base your SEO plan is important for your website’s success. Let Practical SEO create a profitable SEO plan for your business.

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Magic Keywords That Bring You Riches

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Top Adwords Keyword Research Tool | Keyword Elite Review

Keyword Research
by avlxyz

Top Adwords Keyword Research Tool | Keyword Elite Review

If you have some experience in using Google Adwords, you know that the KEY to Adwords success is finding and using the right keywords. But question is how do you find the right keywords? The answer is with Adwords Keyword Research Tool.

One very popular Adwords Keyword Research Tool I came across is Keyword Elite, but at first I wasn’t impressed with this tool because I had been using Wordtracker as my keyword research tool. The main reason I use keyword research tool is to find long-tail keywords, it saves me a lot of time compared to if I do it manually.

Both Wordtracker and Keyword Elite are very useful in generating long-tail keywords. But what made me interested to take a closer look at Keyword Elite is its ability to spy on the keywords used by your Adwords competitors. This feature is very interesting but there is much more.

In fact, Keyword Elite consists of 5 components or “project types” as they call them. Each project has its own function. The 5 Projects are:

1. Create a keyword list.

2. Analyze pay per click listings.

3. Select a keyword list.

4. Analyze keyword competition.

5. Spy on AdWords Competition.

Project 1 is creating a keyword list. There are many adwords keyword research tools available in the market that can help you develop a keyword list. What Keyword Elite does is combining all the results from these tools (such as Overture, Google suggestion tool, Yahoo!, Ask and Meta Tags) and put them into one alphabetized spreadsheet. And if you have subscriptions for Wordtracker and KeywordDiscovery, you can add and combine the results as well.

You can do all these manually but it will take up a lot of your time as you need to use each tool individually. With Keyword Elite, you just enter your seed keyword, select the search engines you want to get results from and hit the OK button. You can select how many results to return anywhere from 100 to 10,000 keywords. It’s a real time saver as you can develop hundreds or even thousands of keywords in just few minutes. After playing around with project 1 for a while, I began to realize why it’s the top adwords keyword research tool.

Project 2 will show you some interesting data. It lets you see ads and keywords that are currently being used by your competitors. You can see the actual URLs, what ads are being run, the rankings, bid amount, and other important statistics. You use this information to spy and learn from your competitors. Pick out the top 10 competitors, study their rankings, write better ads and out-bid them. You can do all these manually but it probably takes several days. With Keyword Elite, all this information is available in just few minutes. Again, it’s a real time saver.

Project 3 gives you the ability to generate your keyword list from from existing Keyword Elite’s database. If your niche subject already has a keyword list developed, you will have your list generated in a flash, just enter the key term and half of your keyword research is done. It’s as simple as that.

Project 4 gives you another way to spy on the competition. Here you put in the keyword you want to analyze and request Keyword Elite to show all the sites that are advertising for the keyword. You can request up to 100 sites but normally I just request for the top 10 sites. It will provide information such as PageRank, number of words, keyword density, etc. You can use the information to analyze why these sites are at the top, what are the things they’ve done right to achieve top spot and optimize your own website to achieve the same result. So far I haven’t seen any adwords keyword research tool that can provide such in-depth information.

Project 5 will help any Adwords advertisers to become successful. As mentioned the key to Google Adwords success is to bid on the profitable keywords. BUT problem is… how do you know what keywords are profitable? Here you can request Keyword Elite to run a report that shows you the number of days a particular keyword has been bid on. The longer that keyword is being bid on means it’s more profitable. You can run the report for days, weeks or whenever you want to see if that keyword is still being bid on.

Conclusion:

Without a doubt Keyword Elite is the top Keyword Research Tool for Adwords advertisers. It’s a very powerful software tool that goes beyond keyword research and identifying of long-tail keywords, it also allows users to spy on their competitors and perform in-depth competitive analysis. Most of the tasks described can be done manually BUT doing so will take up a lot of your time. With KE you will save a lot of time in research and analysis, it gives you more time to focus on other more important business activities. If you are serious about making money using Google Adwords, I highly recommend you to invest on this keyword research tool.

Check out more information on Keyword Elite – the top Adwords Keyword Research Tool – here .

Leon is an Infopreneur dedicated to sharing his online discoveries across the net. You can visit his blogs at Online Business Journey and Ebuzz Zone.

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Keywords in Qualitative Methods: A Vocabulary of Research Concepts

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