Tag Archives: Research

Advanced Keyword Research – Take Your Search Marketing To The Next Level

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Advanced Keyword Research – Take Your Search Marketing To The Next Level

As most search marketers know, conducting effective keyword research is crucial achieving PPC marketing and search engine optimization success. By researching keywords on an ongoing basis, you can continuously find quality, and action-producing keywords.

But to distinguish yourself from your competitors, you really need to take keyword research to the next level. That’s where advanced keyword research techniques can help separate you from the search engine marketing pack.

How to Conduct Traditional Keyword Research

Before I discuss advanced keyword research, let’s start by looking at some of the basic methods of traditional research.

Basic Methods for Researching Keywords

Some of the most popular methods for performing keyword research are also pretty basic and straightforward:

* Brainstorming – think up keywords that your customers would type into search engines to find your company website
* Keyword suggestion tool – you can get keyword suggestion ideas from a variety of free keyword tools on the Web
* Examining competitor sites – by checking a competitor’s on-page and off-page optimization efforts, you get a very good idea which keywords they’re targeting

The trouble with these approaches is they’re each intrinsically flawed.

First, by brainstorming, you’re guessing which keywords users will search on to find your site. There’s no actual search data to back you up. Secondly, keyword suggestion tools offer lists of keywords, which are based on estimates (not real searches) and available to everyone, so there’s no real competitive edge if everyone is using the same keywords. Finally, just because a competitor’s keywords are relevant to their website and business, doesn’t mean they’re relevant to yours. You can’t assume what works for one site will automatically work for another.

The Benefits of Advanced Keyword Researching

To gain the upper hand on the competition, you need to go beyond traditional research for keywords. Advanced research methods involve using keyword data from your own website data history and your own search log files. By conducting keyword research in this manner, you’re ensuring that your data is:

* Highly Relevant – the keywords users searched on to find your website are related specifically to the services or product your website offers.

* Totally Unique – unlike keyword tool data, your search log files are distinct to your particular website, they’re private and available to nobody else. This offers you a big advantage over your competitors.

* Always Fresh – people find your website through new searches every day. This data is collected in your server logs, and gives you a steady stream of fresh and proven keywords to target.

Putting Advanced Keyword Research into Action

So once you’ve discovered all these new keywords by mining your log files, what next? As you discover new keywords, the next step in the process is to take action by authoring narrowly-focused content around these proven keywords for your website. By doing this, you’re ensuring that the content on your website is fresh and supremely relevant to your audience. The result of combining advanced research with relevant content authoring around proven keywords will lead to better rankings in the search engines and more qualified visitors to your site.

Ken Lyons is a Marketing Manager for WordStream, Inc. WordStream provides a Keyword Research Tool that mines your site’s log files to conduct advanced keyword research and keyword discovery of SEO keywords for search engine marketing.

Article from articlesbase.com

www.melbourneSEOservices.com To increase your keyword ranking, we need to do thorough keyword research. We believe planning is the first and foremost element of the SEO process. We work with your existing knowledge and ours to fully understand your market landscape. From an SEO perspective, the aim here is to build a list of potential seo keywords to further analyse. We document them, run additional searches on any newly discovered phrases then identify the top 10-20 keywords to target. This level of keywords research represents the best opportunities for your niche. To learn more about increasing your keyword ranking, visit www.melbourneSEOservices.com
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Why It’s Essential to Research Wares to Trade on eBay

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Ebay Marketing
by edans

Why It’s Essential to Research Wares to Trade on eBay

Terapeak reviews that you are good at finding products to sell on eBay. ThereYou have probably found that there arso many product sources and options that it’s had to choose which ones will work out. The difficulty is determining goods that you can sell for a benefit on eBay, and the best way to achieve this is to know for how much you can sell it for beforehand. Otherwise you’ll end up paying too much for something and your potential profit will disappear. You can use the Terapeak eBay research tool to find profitable products to sell or buy, in this Terapeak review ww can show you how to do it.


You have probably found that there are so many products you can sell that you are overwhelmed.


The difficulty is determining goods that you can sell for a benefit on eBay, and the best way to achieve this is to know for how much you can sell it for beforehand.


Otherwise you’ll end up paying too much for something and your potential profit will disappear. In this review of Terapeak, we will teach you how to use Terapeak eBay research tool to uncover hidden gems .


Matters to Remember for Researching Items for eBay


You know how important it is to research eBay products before you buy them, let’s now see a few examples.


Two measures are super important: Sell Through Rate (STR%) and Average Sales Price (ASP).


The Sell Through Rate is the percentage of items that got sold out of those that were listed. So if 10 items were listed and 5 sold, the STR is 50%. As a common rule, all things over 50% is a nice sell through rate. 60-70% is impressive, and if you see a product with an 80% or greater STR, you will be on the right track

Not everything is about the STR. It is also good to find out what the product will sell for. If it has an 80% sell through rate, but you can’t purchase it for less than it sells for, . Average Sales Price (ASP) is just what it sounds like. For a particular length of time it’s the price a particular product has sold for, on average.


How to Come Up with the ASP and STR


On eBay, {using the advanced search option looking reviews of Terapeak that you are good at finding products to sell on eBay. ThereYou have probably found that there arso many product sources and options that it’s had to choose which ones will work out. The difficulty is determining goods that you can sell for a benefit on eBay, and the best way to achieve this is to know for how much you can sell it for beforehand. Otherwise you’ll end up paying too much for something and your potential profit will disappear. You can use the Terapeak eBay research tool to find profitable products to sell or buy, in this Terapeak review ww can show you how to do it.


Matters to Remember for Researching Items for eBay


You know how important it is to research eBay products before you buy them, let’s now see a few examples.


Two measures are super important: Sell Through Rate (STR%) and Average Sales Price (ASP).


The Sell Through Rate is the percentage of items that got sold out of those that were listed. So if 10 items were listed and 5 sold, the STR is 50%. As a common rule, all things over 50% is a nice sell through rate. 60-70% is impressive, and if you see a product with an 80% or greater STR, you will be on the right track

Not everything is about the STR. It is also good to find out what the product will sell for. If it has an 80% sell through rate, but you can’t purchase it for less than it sells for, . Average Sales Price (ASP) is just what it sounds like. For a particular length of time it’s the price a particular product has sold for, on average.


How to Come Up with the ASP and STR


On eBay, using the advanced search option looking at finished listings, it’s not an automatic effort to find the average sales price. You need to calculate the average prices manually. eBay only shows the last 15 days sales, hardly a big enough sample for your analysis.


The most complete tool I have found that can do eBay market research is Terapeak. Using Terapeak, you can type in the name of a product and virtually outright it will give the number of eBay listing matches for your product. You can see data from 7 to 90 calendar days, very useful, specially for unique or rare items.


Because of Terapeak I went from using eBay as a sideline to Power seller condition in a a couple of weeks. If you really want to make it large on eBay, you really ought to use an eBay auction research tool like Terapeak.


Find Out Why It’s All Important to Explore Products to Trade on eBay

My love for writing dates back to my childhood, I went to school in the UK and at a very young age I had a teacher that inspired me to pursue writing as a hobby. I have not looked back since.

Article from articlesbase.com



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Keywords Research Tool – Which One Is For You

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Keyword Research Tool
by avlxyz

Keywords Research Tool – Which One Is For You

 

Decidingwhich keywords research tool is for you could be quite confusing. Before making any decision, it is important that you know what the most popular ones are today. Find out more below.

 

Google Keyword Tool

 

There are many free keywords research tools that are out there. If you are a website owner or an online advertiser, you surely could be confused when choosing the right keywords research tool for your purpose. You do not need to spend much just to use one. Free tools are available to help users who do not intend to incur any cost in doing so.

 

The first keywords research tool you should look at if you want a free one is Google keyword tool. Through this program, you could easily search for keywords and key phrases in more than 50 languages. The tool also features high quality, frequently updated, and clean keyword database, which comes with estimated search volume. As for any possible downside, this one may generate keywords that may not meet the search volume criteria of Google itself. In this sense, this tool may not be ideal and recommended if you intend to generate long keyword phrases (about four to eight words).

 

The Wordtracker

 

This free keywords research tool is among the most popular today. It has a limit of just about a hundred results. For results that are more than that, you may need to subscribe to the service and pay. What is ideal about Wordtracker is that it maintains a free database that is highly detailed. You could make sure the keywords you obtain are highly optimized and targeted to attain higher conversion rate.

 

This tool effectively gathers keyword and key phrase data from two popular and reliable meta search engines, namely, Metacrawler and Dogpile. Each of these search engines accounts for about 1% market share. To estimate actual search volume across the Internet, you should multiply Wordtracker results by 99. That means you should opt to use up to 99 keywords recommended to attain the perfect and highest target potential online.

 

Yahoo Search Marketing

 

Yahoo comes up with its own keywords research tool. This is called Yahoo search marketing because it aims to help marketers the most. Yahoo is the second most popular search engine today. Its email service is the most popular in its category. This makes the company effective in generating and maintaining its own database of keywords and key phrases to match Google.

 

To use the service, go to the Webpage of Yahoo search marketing. Select your time zone and market before getting started. The tool would lead you to results that indicate target customers in target geographic locations. Then, click the keywords search. The list of recommended keywords for your subject would be provided in an instant. The major downside to this keywords search tool is that you need to go through the same process every time you need to make a search.

 

Free Keywords Research Tool may not give you the best result. Find out why there are still people willing to pay for a commercial keyword tool at the link Keyword Search Tool.

Article from articlesbase.com

HowIGotOnPageOne.com – Simple overview of keyword research and market research for SEO using Google. Market research is the first step in optimizing your web site for search engine ranking. Learn techniques to get your web site highly ranked with search engines at http

Keyword Research Tools – Learn How To Maximize The Use Of Such Tools

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Keyword Research Tool
by avlxyz

Keyword Research Tools – Learn How To Maximize The Use Of Such Tools

 

There are effective and logical ways to maximize the use of keyword research tools. The below article will explain more.

 

Choose Specific Language And Geography

 

Keyword research tools are created to help online content generators, advertisers, marketers, and website owners to target and tap audiences more effectively. Using a commercial tool would be more advantageous if you would observe several measures to maximize the use of the program. First, make sure you carefully choose the language and the geography so you could have keyword and key phrases that would appropriately and effectively target specific markets.

 

Most keyword research tools come with filters that enable users to classify and set information depending on linguistic and geographic parameters. You must always strive to find out what target audiences are actually searching for in particular markets that you are pursuing. Do not settle for keywords that would only be specific, targeted, and effective in languages or countries where you could not possibly be of service. For instance, you should be targeting online users in the US instead of in China if your subjects and products are tailored for possible US customers.

 

Focus On Exact Keywords And Key Phrases

 

In reality, broad searches could deliver high search volumes across the internet. However, they are actually relating harder to specific keyword searches and so they hardly are translated into actual sales conversions. Keyword research tools must enable you to obtain keywords and key phrases that would be more targeted to increase opportunities for higher conversion rates. Instead of settling for broad keywords and phrases, aim to obtain specific terms that would be more effective in tapping potential customers and obtaining online attention.

 

It is advantageous that most keyword research tools available today automatically do so. Most of them yield results that are highly focused and specific. You could take advantage of such terms when you use those in the content you would generate for your own website. If you think a keyword result from a keyword search is broad, try to narrow it down to make it more specific.

 

Constantly Perform A Sanity Check

 

Take note that even the best keyword research tools could sometimes bring about irrelevant and spurious results. Thus, it is advisable not to always take any tool’s results instantly at face value without first doing a simple research to verify and confirm if the keywords are good and effective. If your tool indicates that a keyword or phrase faces small competition, search the internet to find out if other websites and advertisers use that in their content.

 

In this regard, you may opt to use several other keyword suggestion tools. If the other tools yield the same result, then, the keywords are verified accurate and effective to be used in your content.

 

How could we possibly maximize the use of how-to-maximize-the-use-of-keyword-research-tools.php” target=”_self”>Keyword Research Tools? Check out for more help at the link Keyword Selector Tools.

Article from articlesbase.com


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