Look Forward To More Sales With eBay Stores

Look Forward To More Sales With eBay Stores

eBay is more than just an auction site! Billions of pounds worth of products sell through eBay stores every year and what started as a sort of virtual jumble sale with everyone selling off their old junk, is now a thriving online marketplace.

Serious online retailers should not forget about eBay stores, as it seems that most successful online retailers use this as a place to generate brand awareness and also to get new customers.

There are approximately 500,000 online eBay stores and regardless of the recent increases in fees, eBay stores still offer good value for money. It is worth researching which one is best for you and your business as there are several different types of eBay stores to choose from with a huge variation in subscription prices – Basic, Featured and Anchor – with a basic price of £14.99 per month and rising to £349.99 for an Anchor store. However, each of these do offer some great features and may be just what your business needs to boost your sales. Some of the features include:

1.A place on the web to boost your brand
2.Tools to personalise your store
3.eBay stores home page plus product pages
4. Longer listing durations and lower insertion fees
5.You get your very own URL so you can drive all online buyers directly to your eBay store.
6.eBay stores logo appears next to your store name in your listings
7.All listings include a “See All Items Listed in Your eBay Store” link
8.Listings show up in search and browse results.
9.Customised newsletters and promotional emails are available
10.You can analyse your traffic to improve your strategies.

eBay has strict rules about advertising your website within your eBay listings, and you cannot link from a listing directly to your website, but an indirect feature offered by eBay stores includes the ability to advertise your web site and link to it!

So directing traffic through eBay stores is the only way that you can advertise your brand and product line on eBay in a cost-effective (and legal!) manner. You can list your products for as little as 1p per item per month (not with the Basic eBay stores though), and items get cross-linked from your featured eBay listings bringing you more visitors and lots of targeted traffic.

With so many websites fighting to get high search engine rankings and with eBay getting most of the auction traffic, eBay Stores is an essential factor in any eBay business. For a relatively low investment you get high visibility and extra traffic, but it’s only worth doing if you have enough products! So as some of the less profitable sellers may get squeezed out, lots of bigger, more knowledgeable ones will be arriving and setting up their own eBay stores to get a piece of the action!

Subscribe to Amanda’s blog at any time for regularly updated eBay tips, techniques and secrets.

Article from articlesbase.com



More Ebay Advertising Articles

Look Forward To More Sales With eBay Stores

Look Forward To More Sales With eBay Stores

eBay is more than just an auction site! Billions of pounds worth of products sell through eBay stores every year and what started as a sort of virtual jumble sale with everyone selling off their old junk, is now a thriving online marketplace.

Serious online retailers should not forget about eBay stores, as it seems that most successful online retailers use this as a place to generate brand awareness and also to get new customers.

There are approximately 500,000 online eBay stores and regardless of the recent increases in fees, eBay stores still offer good value for money. It is worth researching which one is best for you and your business as there are several different types of eBay stores to choose from with a huge variation in subscription prices – Basic, Featured and Anchor – with a basic price of £14.99 per month and rising to £349.99 for an Anchor store. However, each of these do offer some great features and may be just what your business needs to boost your sales. Some of the features include:

1.A place on the web to boost your brand
2.Tools to personalise your store
3.eBay stores home page plus product pages
4. Longer listing durations and lower insertion fees
5.You get your very own URL so you can drive all online buyers directly to your eBay store.
6.eBay stores logo appears next to your store name in your listings
7.All listings include a “See All Items Listed in Your eBay Store” link
8.Listings show up in search and browse results.
9.Customised newsletters and promotional emails are available
10.You can analyse your traffic to improve your strategies.

eBay has strict rules about advertising your website within your eBay listings, and you cannot link from a listing directly to your website, but an indirect feature offered by eBay stores includes the ability to advertise your web site and link to it!

So directing traffic through eBay stores is the only way that you can advertise your brand and product line on eBay in a cost-effective (and legal!) manner. You can list your products for as little as 1p per item per month (not with the Basic eBay stores though), and items get cross-linked from your featured eBay listings bringing you more visitors and lots of targeted traffic.

With so many websites fighting to get high search engine rankings and with eBay getting most of the auction traffic, eBay Stores is an essential factor in any eBay business. For a relatively low investment you get high visibility and extra traffic, but it’s only worth doing if you have enough products! So as some of the less profitable sellers may get squeezed out, lots of bigger, more knowledgeable ones will be arriving and setting up their own eBay stores to get a piece of the action!

Subscribe to Amanda’s blog at any time for regularly updated eBay tips, techniques and secrets.

Article from articlesbase.com



Find More Ebay Advertising Articles

eBay Sellers: How to Advertise Your Sales

eBay Sellers: How to Advertise Your Sales

Are you an eBay seller?  If you are, your goal is likely to make as much money as you can by selling products that you no longer need or want on eBay.  Unfortunately, there are now thousands, if not millions, of individuals who are interested in doing the same thing.  For you, this often means a steady increase in competition.  However, even with competition, you should still be able to make a profit when using eBay, but you may need a little bit of help.  That help could from marketing.

When many of us think of internet marketing, we often automatically think of online retail stores or online websites.  Although you are not running your own online retail store, you are trying to make a profit online; therefore, you are, in a way, like a retailer.  Just having your for sale items listed on eBay is enough to get your eBay items exposure, but you may want to think about taking it a step farther.  There are a number of different ways that you can go about marketing your for sale eBay items, without having to spend a dime.

Perhaps, one of the best ways to go about marketing your eBay items is by joining the eBay community, otherwise known as the online message boards.  When you talk with other eBay community members your screen name used is also your eBay name.  In the eBay community forum, every time that you start a new message or respond to an existing one your name is left, with a link to your main eBay webpage.  That is the age that outlines all of the items that you currently have available for sale.  Many eBay community members click other member’s pages just out of curiosity, but it not uncommon for someone to find something that catches their eye.  Simply starting a few conversations with other eBay community members, even just occasionally, may help to up your eBay exposure.

Another relatively easy way that you can market your eBay auction listings to the general public is by posting on a number of message boards, besides eBay.  There are a number of message boards that allow internet users, just like you, to post information on items that they have available for sale, both on and off of eBay.  Providing a link, as well as short description of some of the items that you are looking to sell is a great way to increase your eBay exposure and up your chances of making a sale. When taking this internet marketing approach, it is important that you only advertise your eBay listings in areas designated for doing so.  Spamming is not permitted on many online message boards and it may actually get you a bad reputation.

Speaking of using online message boards, there are a number of online message boards or forums that allow members to have signatures.  Signatures are where many people leave their name or a favorite quote of theirs, but some message boards allow members to use it as space to promote their products or businesses. Before posting a link to your eBay auctions, you are advised to examine the online message board’s policy concerning signature advertising.  Should it be allowed, you are advised to take advantage of this free internet marketing.  You will want to post a link to your eBay sales page, but be sure to mention that eBay is where all clickers will be going.

Another easy that you can promote your eBay items, particularly if you have multiple items for sale, is by putting a “please checkout my other eBay auctions,” message at the end of each of your eBay listings.  As with all of the other above mentioned internet marketing tactics, this is easy and free to do.

Check my new best car rental rates and cheap rental cars web pages.

Article from articlesbase.com