Tag Archives: search engine

What Is The Main Secret To Good Search Engine Optimization?

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What Is The Main Secret To Good Search Engine Optimization?

Are you trying to figure out the secret for the best search engine optimization, but need a little help? Then you are in luck because this article is going to tell you the secret to SEO for any business.

Knowing these secrets is just the first thing you need to do. The second thing you need to do is to start using them so you can achieve your goal of the best SEO possible.

If you want to do effective search engine optimization here are the secrets that you need to remember.

One: Content – You have to write content that is relevant to your business and that is fresh. Search engines look for unique relevant content to the site it is on. When new content is found the search engines will pick up on this.

You have to be sure that you write content based on one main keyword. The keywords are how the search engines will know where to place your site for traffic in their search results.

Do your research on keywords and make a list of the keywords that are relevant to your business. So that the search engines know what keyword you are trying to get results from, this list is important so you will want to use it each time you add fresh content.

Two: Write articles – You want to write articles again based on one main keyword and submit them to different places online. The best places to submit articles to for good search engine optimization are:

– Article directories

– Your blog

– Forums

These are just a few of the places you can submit articles to for the best SEO possible. The more articles you write and submit online the better your SEO will become.

Three: Start a blog – Because they are updated regularly with fresh content search engines love blogs. By starting your own blog you will be able to get the search engines noticing your site by again using keywords.

Keywords are the most important thing for each of these marketing methods. That is why you must build a good list of them you can use.

Each time you add content to your blog use one of the keywords and search engines will pick up on this and start placing you in their search results. The more content you add to your blog the better your SEO will be.

Now that you know the secret to the best search engine optimization; all that remains is for you to get started. The sooner you get started the sooner you will achieve good SEO and this will help you achieve your dream of a successful internet business so don’t delay get started today.

Suzanne Morrison is the owner of the Higher Search Engine Ranking website – a site that teaches you how to optimize your website content so that it ranks more highly in the search engines. Sign up for her free seo course to learn more. http://www.3StepsToSearchEngineSuccess.com

Article from articlesbase.com

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Ways To Aquire Search Engine Traffic

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Ways To Aquire Search Engine Traffic

Regular search engine traffic can sometimes mean success or failure for a website. This is why it is important to optimize a website for search engines. Since each of the search engines have their own criteria, it becomes necessary to do a bit of homework. For instance, the search engine Google will accept a site map written in XML format. However, Yahoo will accept other formats. In addition, the site map has to be submitted manually to Google. On the other hand, with Yahoo, the site map can be generated and submitted automatically after enabling the site map feature at their website. Both will require authentication in the form of a Meta tag or a small text file. Properly submitting a site map will go a long way to ensure your site is properly indexed and getting all the search engine visits for your keywords.

Another tactic for gaining search engine traffic is load time. All of the search engines, Google in particular, are placing an emphasis on load time. Therefore, it is wise to look at the images on your website and reduce their number if impossible. If not possible then compress them using something like RIOT or a similar image cruncher. This will do two things. First, you will have a happier website user. Most studies say a website user will leave within eight seconds if they do not see anything. A fast loading web page will captivate them right away. The second thing this does is to increase your SERP ranking. Why it does this is because the search engines have a stake in returning the most relative content as quickly as possible. A fast loading web site will get a priority because it serves the best interest of the search engine’s user.

Another way to gain traffic with search engines, and probably the best, is to ensure the site has quality content. If a web page is mostly images with very little text then there is nothing for the search engines to catalog. In other words, quality content with keyword rich text makes the website more relevant to a broader range of categories. The more categories your content is relevant to, the more likely it is to get traffic. In addition, the more useful the information is, the more it will be talked about and linked to. Over time this can add up to a lot of traffic because word-of-mouth advertising is the best there is.

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Which Search Engines To Focus Your SEO On?

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Which Search Engines To Focus Your SEO On?

Ah the wonderful world of search engine optimization and search engine marketing. I could write all day and night about it (and sometimes I do!).

But the world of SEO and SEM can be confusing (that’s an understatement!) especially if you are somewhat new to the industry. Everyone and his or her brother think they know what the secret is to getting a top search engine ranking and all the free, highly targeted traffic that comes with it.

But the truth is, very few people really know – and the ones that do know, don’t *really* know. Only the search engines themselves really know, the rest of us just trial and error figure it out and piece things together that *mostly* work today.

But then the search engines go and change the rules, and we have to start all over again learning the new rules (that the search engines never tell us!).

And besides, the people that are really good at figuring out these rules and applying them to get good rankings are usually out there DOING it! They are making lots and lots of money either ranking their own web sites and cashing in that way, or working for clients and charging an arm and a leg.

They don’t have time to sit and explain their secrets to you, and they wouldn’t want to anyway! A secret is no longer a secret if everyone knows about it!

Ah, you ask, but you Jason are talking to us today?! What gives?

Well it’s true, I am talking to you today, but I’m not telling you my secrets! I’m here today to share some basic information, common knowledge that you need to know to do any SEO or SEM work but won’t get me in trouble for giving away the store (if you know what I mean!).

So the first thing many people ask me is this: which search engines should I focus on?

That’s an excellent question. There are thousands of search engines out there, millions maybe even. But the fact is, 99.9% of them are completely useless and worthless because no one uses them to search for web sites!

Instead, you really want to focus on just the main three search engines. Those are, in order of importance, Google, Yahoo and Bing. If you have lots of free time you can also focus on ask.com but they are not hardly worth it anymore.

The big three are the ones to focus on, and maybe even just the big 2, Google and Bing, because Yahoo and Bing signed a deal late last year 2009 to allow Yahoo to use Bing search results as the primary search results on Yahoo. So for all intents and purposes, when this agreement goes into effect in the first quarter 2010, there will be no more Yahoo search engine. (Ie, if you get your site listed in Bing, it will show up in Yahoo because Yahoo will be showing Bing search results).

So there you have it, focus on Google and Bing. I usually just focus on Google, because they have 65% of the search traffic in the world and Bing/Yahoo have another 30%.

And see…I haven’t given away any trade secrets at all!

Jason has been writing articles online for over thirteen years. When not writing about SEO, Jason runs a very useful quality office supplies web site where he reviews office supplies pens for your office.

Article from articlesbase.com

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Part 3 or 3 Whoa…it’s sure been busy here around The New PPC office. Last week we did a presentation at Mike Filsaime’s event in Long Island. It was really weird standing in front of a group of the biggest marketers in the online marketing world and showing them what we’ve been up to with our PPC stuff… The weirdest part was seeing the looks of amazement on their faces. We actually stunned the “gurus”. And we decided that this information should NOT be limited to the people who attended that 00 per ticket workshop…so we put all the information into a new video for you. The video starts with a few basics (hey, even some top marketers are just NOW getting started with PPC)… and then we quickly show you the thing that got everybody in Long Island all lathered up… “The Perpetual Keyword Money Machine” Yeah, we know, it sounds a little “hypey”. But check out the video and see for yourself that it’s a great description. Nothing for sale in the video, and you don’t have to give us your email address: Here’s a sample of what’s in this video… – Broad Matching. How to avoid losing money by choosing the wrong keywords. – Phrase Matching… and the secret of grouping words together to lower your PPC costs and raise your ROI immediately. – Exact Matching. It is what it says… how to show people exactly what they’re looking for. And nothing else. – Negative Keywords and how you can “screen” your traffic. Only pay for profitable clicks, not for the money-suckers …

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Improve Search Engine Rank and Make More Money With Your Site

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Improve Search Engine Rank and Make More Money With Your Site

If you want to improve search engine rank of your website then you will need to constantly work on improving search engine ranking of your pages. There are a number of ways of which you can accomplish the task of improving your search engine ranking but a few key methods seem to carry the most impact. You’ve probably noticed that many internet websites that you visit will link to other webpages.

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Nearly all websites use a web links page and there are two great reasons for this which related to how you can improve search engine rank as you’ll learn below:

1. Search Engine Optimisation or SEO is a way of getting the search engines to notice that your site exists as well as rank it for certain keywords. One important thing that you can not overlook if you would like your site to be indexed is building links.

2. Your site is providing a service to your website visitors. Using a related links page can provide visitors with more websites of interest that may add value. However, the the websites with money at stake might say they would rather keep people on their website, rather than going to another web page.

Search engines do value some links as good links and some as bad links. Good links work to improve search engine rank, while bad links can actually hurt your rankings which is something you do not want to chance. If you’re lucky the bad links will be ignored by the search engines. You can think of a good link as one that is relevant to your topic and from a page with high PageRank. These kind of links improve search engine rank of your site. A bad link would most likely be a link from a link farm or a site that the search engines may consider a “bad neighborhood”.

When link building you should always try to get inbound links to your website from websites with a high page rank which also helps to improve search engine rank. When you gain inbound links from higher page rank sites then you are essentially saying to the search engines that your site is worth checking out and this can eventually lead to improving search engine ranking across your webpages.

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Does this mean you should only seek out websites with high page rank to try to obtain links from? Well, if you  tried this strategy then the chances of you acquiring any links for your early site would very slim! A site may be showing a page rank of zero today, but that website could also eventually increase their site page rank and you would end up benefiting more later on. This would work well for you to improve search engine rank without you doing more effort. Also, when building a website it should be built with your actual visitors in mind and not just for improving search engine ranking.

Therefore, if you intend on being successful with a website and want to make more money with your site, try to remember everything you learned here on improving your search engine ranking.

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Article from articlesbase.com

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