Tag Archives: search engines

Submit to the search engines on your own and then monitor it

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Submit to the search engines on your own and then monitor it

My client Yanai is a hair stylist in Beverly Hills specializing in curly hairstyles. Yanai is talented, hard working, and has curly hair! We managed to rank his website (yanaivan.com) to the top of the Google search results. Yet many days he waits for customers in his salon. Frustrated for the lack of business, he calls me asking, ‘what do I do? My site is number one on Google. Why is no one calling me?”

I tell him, “Just because your site is number one on Google doesn’t mean it generates traffic!”
It only means you are #1 on Google. Being on top of the searches is one thing, people entering your website is a different matter.

We researched the volume of traffic entering Yanai’s website and found that only 50 visitors a month enter his website. Weak!

Businesses should take responsibility for their web site’s performance on search engines. Three important things to do: (1) submit your site; (2) Monitor your site’s traffic; (3) and generate traffic from different sources.

SUBMIT YOUR WEBSITE:

Start an account on Google.com.
They have great tools to help you monitor your site performance.

Select the most popular keywords to embed into your website.
Note, I mentioned popular keywords! Log onto https://adwords.google.com/select/KeywordToolExternal’ and select words that pertain to your website and searched by high volume of people. Then have your Webmaster add those terms into the ‘title tag’ and ‘content’ on your website’s homepage.

Submit your site to Google, Yahoo, and DMOZ
These are the big three. We all know about Google and Yahoo, but what is DMOZ?
DMOZ is the ‘Open Directory Project’. Why so important? Because Google gets much of it’s information from this site.Google: ‘http://www.google.com/addurl/’ Yahoo: ‘http://siteexplorer.search.yahoo.com/submit’ DMOZ: ‘http://www.dmoz.com’ Add to Google’s Local Search Engine
So we now operate in a global economy. However, Yanai is a hairstylist in Beverly Hills. What good does it do if his site appears in a Tokyo search results?  Unless he’s committed to traveling across the ocean to give a haircut for some serious cash and authentic sushi, it’s unlikely to help him.

Within your Google account, click on “Local Business Center” icon and follow the instructions. Google will list your company name within their directory, so if someone type’s in Beverly Hills curly hair stylist, Google will supply Yanai with a map to his business location, contact number, and he can upload videos and reviews.

Add an XML site map to your website
Why? Because Google likes to know about the different pages on your website and whatever Google likes, you must comply. A site map is a file that identifies the files within your website faster and more efficiently. To generate a site map go to ‘http://www.xml-sitemaps.com/’. Follow the instructions and download your site map.
The file should have an extention, ‘.xml’ like sitemap.xml.

Upload the site map to your website directory. Then log into your Google account, click on ‘webmaster tools’ and follow the instructions to submit your sitemap.

MONITOR THE WEBSITE TRAFFIC, YOURSELF!
That’s right monitor the traffic yourself. Do not rely on Webmasters.

Google Analytics:
Analytics is the only online tool you need to analyze your website traffic. Log in to your Google account and click on Google Analytics link. Follow the instructions there to generate the code for you or your Webmaster to install into as many web pages you want to monitor.

Use Webmaster Tools
Not just for webmasters, these tools will monitor the efficiency of your website. Most people are not aware that Google looks for sites that are clean and free of errors such as missing pages and bad links.

Pages that irk Google are: Links on websites that links to non-existent pages Time Out – If page appears there, seconds later not there! Unreachable – Page exist, but server problems Sites maps with unusable or non-existent web addresses

GENERATE TRAFFIC FROM DIFFERENT SOURCES

Don’t just rely on Google or Yahoo for web traffic. You need to do whatever it takes to generate traffic to generate business. Here is a list of possible ways to increase traffic to your website.

Link Exchange: Ask friends, colleagues, and especially owners of high volume websites that generate high volume traffic. You can add a like to their website, but make sure they add your link to theirs. Both parties will benefit from each other’s traffic

Social Networking Sites: Go on Facebook, Twitter, and MySpace to network, network, network! These are great places to communicate news and information regarding your company.

Mass Email: Build an email list of names and emails. Then, when possible, send out emails and be sure to include a link back to your website.

Pay for an ad on a large email list. While most companies will not share list, ask that company if, for a fee, you can add a banner or some verbiage that links back to your site.

Radio / TV / Newspaper: Publicize your website. If you have the money, use these.

I hope this article helps. If I can be of service or if you need any more information feel free to email me at jimh@crystaldi.com.

Jim Hague is an author, lecturer, owner of Crystal Digital Images LLC, has no party affiliation and is a moderate. He is the author of ‘Abandoned Son: Roe vs. Wade is overturned.’

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Optimize your Search Engine Visibility

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Optimize your Search Engine Visibility

Let’s face the truth here. Do you want to make legitimate money online with your website? Then you can’t live without a steady flow of visitors to your site. There are several ways to accomplish this. If you have cash to spend then you can buy traffic. However, that’s not always an option for those who are on a budget and the quality of the traffic you purchase is always questionable. The best types of visitors you can get to your website are the ones that are searching for what you’re selling. These visitors are more likely to buy from you. So, it is absolutely vital that you’re website is search engine friendly. If the search engines can’t see you, then you are missing out on a very important source of traffic.

Search engines play a key role in today’s online businesses and a lot of companies on the Internet rely heavily on it to generate a steady profit for them. You can take advantage of what search engines can offer you by ensuring that your website is visible to the engines. These search engine companies use software known as spiders or search bots. These programs crawl the web and simply record websites that will be indexed into the search engines. There are several easy steps that you can take to avoid common mistakes and problems that will make you invisible to the search bots.

Did you know that search engines ignore images, graphics and videos? It’s true, they are only able to sort through text. So, if you have a website full of pretty graphics and animation but little text, you might as well leave your website blank, because that’s all the search engines will see. Keep in mind too that text imbedded in image files can’t be read either. If your not sure if the text in your website is readable, you can look at the source code of your site. If you don’t see the text in the HTML code, then guess what? Search bots won’t see it either. Text is key. The more you have the better off you are. So resist the urge to “pimp your site” with all of those fancy graphics and animation and stick to basic text with fewer graphics. Besides, a website heavy with graphics and animation can be very annoying to visitors.

The most important text that you should have in your website is your keywords. You must analyze what keywords are relevant to your site and predict which one’s people will type in the boxes of the search engines to find you. Keyword analysis is beyond the scope of this article but is something that you should research thoroughly. The most important thing you should know about keywords is where to place them in your website. Your title should contain your best keywords. Search engines base what keywords are the most important for a site by determining it’s relevance. The more relevant it is, the higher the rank it is given and the more likely it is to be displayed when someone searches for it. Therefore, it makes sense to put good keywords in the title since it usually describes what a website is all about. The description of your site should also contain your top keywords. As a general rule, the closer a keyword is to the top of the page, the better chance it has to rank well with the search engines. However, you shouldn’t ignore putting keywords in the middle or bottom of the page. Search engines also look at how frequent the keywords appear throughout the webpage before determining their relevance. Do not over use keywords. You could be penalized by the search engines if a keyword is repeated several hundred times within a page. Be moderate but consistent when placing your keywords.

Finally, don’t waste your money on companies that claim to give your site a top ranking in the big search engines or the ones that will submit your site to thousands of engines saving you time. No one can guarantee you a top listing. Ranking well is determined by factors outside of any companies reach. In reality, you only have to submit your website to a few of the many search engines. A majority of searches done on the Internet come from Google, Yahoo and MSN alone. These are the only search engines you really need to pay attention to.

Why waste your hard earned cash on poor quality traffic that won’t give you the sales you need. Search engines can produce much better quality traffic for you. Being highly visible to the search engines is critical to ranking well with them. The better you rank, the more likely it is that people will find your website, and that of course means making more legitimate money online. If you create a highly visible website that the search engines love, then you will benefit from a constant flow of interested visitors. Good luck to you and your success!

Jimmie Leonguerrero is committed to helping people fulfill their financial dreams on the Internet by offering real money making programs and resources necessary to earn legitimate money online. For more info, visit: www.legitimatecashflow.com

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Optimizing Websites for Search Engines

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Optimizing Websites for Search Engines

Optimizing websites for search engines is chiefly aimed at improving the quality and volume of traffic to a website. Website professionals, including designers and copywriters, create professional websites to promote your services and products. With minimum investment, you can attain maximum exposure for your sites.

Search Engine Marketing Features

If you wish to get your site noticed, it is ideal to opt for service providers who follow all the guidelines of SEO marketing. Website analysis is the foremost step in this process. Further processes will be carried out with the aid of various SEO tools including search result ranking, link popularity tool, Meta tag generator and keyword suggestion tool. Keywords are one of the most important factors that will spotlight your content and lead targeted customers to your site.

However, stuffing pages with irrelevant or excessive keywords may reduce the flow of traffic to your site. In addition, irrelevant URLs, web pages encrypted with SSL protocols and broken links may also reduce the visibility of your sites in the search engines.

Find Efficient SEO Companies

While opting for SEO services, you should consider a company which provides quality services in an ethical manner. There are many companies that provide services that are affordable even for small businesses. Along with website promotion services, some of them provide website maintenance and redesigning services too. Planning, designing, marketing services, reporting and submission will be provided under one roof with the help of professionals specialized in different fields including copywriters, programmers and web designers.

Benefits of Optimizing Websites for Search Engines

Nowadays, business firms rely heavily on SEO services due to the additional benefits these bring to their businesses. Some of the advantages of SEO services include

• Help to attract more visitors
• Enable you to stay ahead of the competition
• Affordable
• Rapid improvement in business
• Improve your website popularity

Website Search Engine Optimization – Viral SEO Services is a leading SEO company based in the US, offering range of services such as website design, logo design, search engine optimization, website redesign and more.

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Submitting Websites to Search Engines

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Submitting Websites to Search Engines

Whilst there are many ways to get your website noticed arguably submitting your website to a search engine is the best. What is the best way to get your website to the attention of the Search Engines? The first thing to beware of are companies that promise automatic submission to hundreds of search engines. In the main these promises are false. Maybe there are companies that can achieve this but to be honest I have yet to find one. Frankly the best way is to submit your website to search engines is to do it yourself or alternatively hire an expert to manually contact search engine companies and/or directories on your behalf. Whatever you do you should refrain from submitting an incomplete website. You must ensure that your website is finished to a professional standard.

The right keywords, good graphics and certainly relevant content are all important. Take time to get it right and ensure that all the pertinent information is included especially your name and contact information!

However submitting your website to a search engine company will not guarantee that it will be listed immediately or that the ranking (position on site) will be high. There are thousands of new websites completed every day so it could take time for your site to be reviewed.

Please remember to include a site map of your website. This will make crawling by the web robots easier. In fact some search engine companies like Google may not even consider submissions without sitemaps.

So what is a sitemap?

A sitemap is normally one page (although sometimes a group of pages) which lists all or at least most of the pages on your website. Basically you can think of a sitemap as being similar to the index showing the chapters of a book. The reason it is important is that the crawlers can search out the website easier using the site map (index) i.e. they look at the titles of each “chapter” of your site to get the general “feel”. This enables them to categorise your site correctly. Please see the separate report on this subject.

I mentioned above that it is not advisable to use companies that promote automatic submission of your website to search engines. However that doesn’t mean that you should ignore the many online companies that do provide search engine submission services. There are software packages available that enable you to do your own submissions or if you want professional help then this is available on line too. Just avoid the” automatic” promotions.

There are thousands of search engine and directory companies to which you can submit your website including some of the best known like Google and Yahoo. Just do a search on the web.

So my advice is to make sure that your website is submitted to as many search engines as possible. Bear in mind though that a poor website can do damage to your image/brand so ensure that you do due diligence before submitting. Take your time, learn as much as you can first then send your professional site for all to see and begin your journey to success.

You CAN do it To YOUR Success

John Beaumont ( Internet Marketer)

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USA TODAY’s Jefferson Graham interviews Google engineer Matt Cutts on how to get your site to the top of Google with 5 basic, common sense SEO tips. Matt Cutts guests on the USA TODAY Talking Tech web video show. New episodes air weekly at tech.usatoday.com
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