Better Search Engine Ranks – 5 Tips to Get In Good with Google

Better Search Engine Ranks – 5 Tips to Get In Good with Google

If you want a successful website, then you’ll have to take search engine rankings if you want the free traffic that the search engines can provide. As one of the most popular search engines, receives over 300 million searches per day and has literally billions of pages in the Google index. So, you definitely want to get in good with Google for success on the web. Let’s talk about how you can get better search engine ranks with Google. Here are a few tips that can help.


Tip #1 – Use Keywords in the URL – If you want better search engine ranks with Google use your primary keywords in the URL. When you make the website name or even when you create other pages to the website, using specific keywords in the URLs can definitely help you get better search engine rankings with Google and other search engines as well.


Tip #2 – Use Keywords in Page Names – As you create content for your site, name each page after the primary keyword for that page without overdoing it. Your visitors should be able to instantly tell what the page is about from the page name. But don’t go overboard with long-tail phrases because if they are too long they can get cut off in search engine results. Overly long page names can also be penalized by Google and other search engines as spam.


Tip #3 – Use Keywords in Web Content – While you shouldn’t totally jam your content full of keywords, using your keywords throughout your content and articles, will help you achieve better search engine rankings.


Tip #4 – Build Back Links – Link popularity is critically important. You need to make building back links a priority if you want to get in good with Google. There are a variety of different ways that you can build up links that point back to your site. You can use Forum posts and press releases but the method I highly recommend is article marketing.


Tip #5 – Theme of the Page and Entire Site – The theme of your site and each page should be in agreement. Instead of jumping from topic to topic, it is best to keep your site and each page focused on one theme to get better ranks with Google. While your site does not have to be one single, narrowly focused topic, it should not stray from a central theme of related topics.


So, if you want better search engine ranks, give these tips a try.

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Search Engine Optimization Made Easy

If you’re anything like me, you’ve probably created a brand new website, Submitted it to a few search engines and hoped that people would mysteriously show up at your site and buy whatever it is you were selling.

After a couple of weeks go by and only a few stray people show up at your website, you decide to try and “optimize” your website around your main keyword in hopes that you just might rank well in 1 of the millions of search engines. Another couple of weeks go by and still no luck

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Search Engine Optimization Strategy ~ An Overview

Search Engine Optimization Strategy ~ An Overview

Web masters often feel like pulling their hair out and throwing a major childish tantrum when their search engine optimization strategy efforts don’t pay off. It is indeed maddening to find that SEO efforts that have cost so much time and energy have not borne anything fruitful. Has the search engine optimization work been done correctly, though? That’s the important question!

There are SEO practices that are actually based on search engine optimization strategy misconceptions. Before embarking on another optimization attempt, web masters would find it worthwhile to read about the common SEO fallacies that one should correct so that SEO will not be wasted.

Meta-tags and hidden text

Web masters include the keywords in their meta-tags and this is standard practice. However, some web masters stop there. This is very bad practice!

If a web master wishes to increase his or her pages’ relevance to a search engine queries, then the keywords should also be found on the pages themselves, not only in the meta-tags or codes. It is true that search engines see these keywords within the hidden coding of your website. But an important fact to bear in mind is that words within your page content, visible to readers are now more important than meta-tags.

To compromise, some web administrators incorporate invisible keywords. These are called such because the human eye cannot decipher them. The texts’ color is similar to the background so they blend in with the background when the page is viewed. On the other hand, search engines still see this text so they count towards keyword relevance.

However, what some web masters don’t realize is that these keyword phrases would have been a lot more valuable as keyword phrase anchor texts had they been visible. These anchor texts could have also linked to other pages in the site so that the relevance of the whole site is promoted. It is also pertinent to mention that hidden texts are borderline search engine optimization strategy for it is in fact fooling search engines to believe that the site is relevant to the query. In other words they could get your site banned from search engines!!!

Web page design

Some web masters focus so much on the elements of the web site to the exclusion of other offsite search engine optimization strategy aspects. It is true that a web site should have worthy content that has search engine optimized keywords in place. Keywords distributed in the content of the page increases its relevance to a search engine query in that keyword category. Pages that are aptly and keyword titled are also a very good way to improve the site’s ranking.

Nevertheless, web masters should never believe that having very relevant and keyword-rich pages is the only way to increase page ranking. Search engines actually give much weight to link popularity in their search algorithms. A web administrator must therefore maintain appropriate keyword density but must also work towards improving link popularity through inbound links from other renowned web sites that have related content.

Short-term SEO

Some web masters think that once search engine optimization strategy measures are initiated, they should see the jump in page ranking immediately. This is the most common misconception about search engine optimization and this leads to unnecessary aggravation on the web masters’ part.

Search engine optimization measures do not give instant returns; they take time, sometimes months, to work properly and give a web site’s rank a boost. Web traffic would eventually increase after search engine optimization strategy is set into motion. Meanwhile, web masters can save themselves so much frustration if they just wait for progress and find other means to increase traffic to their sites.

Steven Dennis is the Co-Founder of http://www.SearchEngineOptimizationForBeginners.com ~ Visit the site today to get your FREE report worth ~ “The 10 BIGGEST Search Engine Optimization Mistakes”.

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Search Engine Strategies – the Misconceptions, the Myths, and Th

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Why Do You Need To Use A Search Engine Submitter?

Why Do You Need To Use A Search Engine Submitter?

The question “Why do you need to use a search engine submitter?” has been asked often – after all is search engine traffic not dominated exclusively by the big three of Google, Yahoo and Microsoft?. Whilst to a certain degree this statement is true it is not entirely accurate and the “minor” engines still have a valuable role to play in a Search Engine Marketing (SEM) campaign.

These so called “minor” engines contain a vast array of specialists and regional sites, they also cover some bigger engines that lie outside the big three. Because of these reasons they should not be discounted, indeed they should be considered as part of your marketing plan.

The smaller engines can prove useful in two ways:-

1) By sending traffic directly from their search results – whilst the volume of traffic obtained in this way can never match the volumes sent by the big three it can provide a very useful supplement traffic wise. In some instances, particularly if your site is very specific or regionally focussed, the quality of the traffic generated from these search results can be very high.

2) They can help with your linking building campaign – by having your site listed in multiple, smaller engines this can help with your backlink count.Many of the minor engines have a high “link value” and hence can make a significant contribution to your linking campaign.

Whilst it is beyond doubt that submitting a site to the big three should always be a manual task it is acceptable to use a more automated approach to the rest of the sites – this is where a url submitter comes into its own. Such a tool will automate the process of submitting your site to the scores of smaller search engines out there. Indeed as many of the smaller engines require that you re-submit on a regular (normally monthly) basis using an automated tool is really the only way to manage the work load.

Site submitters tend to come in two forms – desktop applications and online services. Whilst there is no distinct advantage in using one type or the other online services tend to have the edge as they are usually free, do not require updating and often combine other services as well as URL submission. Whichever type of tool is used it is imperative that it gives you the choice as to which engines are submitted to. You do not want to be using these tools to submit to the big three as they may consider such an automated approach to be spam (particularly if you re-submit on a monthly basis).

To summarise – being listed in some or all of the smaller search engines can be very beneficial in terms of direct traffic and increased backlinks, however the return on effort must be weighed up. The use of a search engine submitter tool can be useful in automating the process and ensuring that you do get a good return on the time invested in doing submissions.

Search Engine Submitter is the leading site for your search engine ranking needs, giving you all the free tools you need to guarantee your search engine success. For your FREE Search engine submission to over 100 search engines (and loads of other free tools and resources) get along to http://searchenginesubmitter.com/submit-url/ now!

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