Tag Archives: Strategies

Internet Marketing Strategies For Business Owners

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Internet Marketing Strategies For Business Owners

Internet Marketing Strategies are focused on driving paying customers to your online business. Internet marketing strategies are the fuel that feed the engine of your online business. Implement the wrong one and you’re dead in the water. Internet marketing strategies are one of my interests as well, i also actually enjoy writing about this stuff on my blog. What do you think about establishing an online partnership between our sites ? Is a question you should be addressing to sites in a similar or associated niche to your own ,as relevant links are crucial to your pr ( page rank) with al the major search engines.


Internet marketing strategies are employed in a wide variety of spheres dealing with business expansion. These are search engine marketing, display marketing, e-mail and affiliate marketing. Internet marketing strategies are especially appealing to the current markets of students born since 1982. The “Millennials” have grown up with technology and expect education providers to utilise a variety of technology in their teaching .Internet marketing strategies are not that complicated once you understand the various online marketing techniques and how to bring them together. I try through my articles to provide easy to follow instructions on how to apply the most important elements to achieve your goals.


Ads shown only to their indented audience are always more effective,and will add more to your bottom line monthly if adhered to and applied ! Link building services can be bought as part of you seo package or as an internet marketing strategy on its own,and it’s incredibly important to learn more about different link building strategies.As an example the difference between different link strategies like reciprocal link campaigns, backward link building, triangular links and the cost involved .


Add keywords to your web content to get your site search engine optimized (seo). Check the businesses that rate the highest with the search engines and get your website optimized to the same keywords and watch your business show up high in search results. Additionally, be sure to carefully consider the implications that any personal information you disclose may have on those to whom you provide services. As with any professional communication, take care to avoid statements that could be viewed as fraudulent.


Design is design, right? The purpose for any page design whether that be print or Web is to attract a readers response. Design your site to capture data and interactive information,you may then use this information to form a unified marketing message personalized to each consumer.


Online marketing does not rest and finish with ppc (pay-per-click) advertisements. Try to build an online community to market your website to your niche. Online reputation management works with all content, negative and positive, that shows up within search engine results. A hybrid of branding and Internet marketing, 9th sphere’s orm solution incorporates a series of communication and marketing strategies to help spread the right word about a company or individual. Online website advertising and marketing competition has made it imperative for both online and offline companies to ratchet their marketing strategies up a notch in order to win the business of discriminate consumers. Smart marketing strategies, competitive products and varying prices have educated most consumers into savvy customers who will not fall for just anything that is printed, aired or found online.


Discover how “automated” follow-up email campaigns can make you serious $$$s per month, and how you can use these strategies for your business. Search Engines run the same way a surfer would as they enter your site through a link on another’s web site or search engine / directory and use the site navigation to make its way to filter through your web site. Search Engines use this information to determine how popular your website is and the more popular your website is the better your chances of higher page rank.


Search engine optimization (seo) means ensuring that all your web pages are easily accessible by search engines. Search engine optimization (seo) changes your web pages so that search engines can index and rank them better.There are if you don’t wish to carry out this function yourself, many companies which offer professional seo services.


Blogs are probably one of the most powerful research tools ever invented and you will be able to quickly discover what particular aspects in the general idea that you are considering interest your target market the most. Blogs are the easiest type of social marketing that you can have and blogs can be a powerful component of your seo strategy. Blog Marketing is all about visibility-making the right people aware of the right product at the right time.Bloggers will involuntarily create a certain vibe or profile which affects the way that web visitors view them. This vibe or feel will define the blogger and can provide valuable marketing strength to the blogger.


SEO, as it is called commonly, is a set of methods and tactics aimed at improving your search engine ranking and the visibility of your site in search engine results. SEO, or search engine optimization, has become an essential part of any successful online presence. In fact, approximately 80% of all web traffic now starts at a search engine.


Yes of course, you can earn a very nice income selling e-books online. Ebooks are electronic versions of printed material that can contain text, sound and images. They also provide you with a great way of marketing your services. That may all be true, but you must remember that without the support of a good search engine, that is all for naught.


Website tracking might sound like a nightmare of collecting and analyzing statistics, in actual fact, this is one of the simplest and easiest ways of monitoring your online business. You can either install the website tracking tools on your website or you can register your website with an automatic tools running on a website for data collection. Be very aware that online Internet marketing strategies are grounded in thorough research. This involves an extensive audit of your websites performance across a range of indicators, an in-depth competitor analysis and a detailed assessment of the online behaviour of your target audience.

Douglas Stuart is an Active Internet Marketeer.
Who provides..Practical Advice…and..Instruction..
On Internet and Affiliate Marketing.
Find out how..You…can..Quickly…Expand Your Horizons
And Achieve Real…Success…on the Internet

At http://www.douglas-stuart.com



Question by miss a: From a macromarketing perspective, discuss some of the negative consequences of the internet and e-marketing ?
on the global society and suggest appropriate strategies to best deal with them.Can somebody give me some help with this question? Yes its my homework and I just need a little assistance with some ideas?

Best answer:

Answer by Jane S
emarketing…marketing directly from the manufacturer to the consumer. cuts out all the middle people…tons of people out of work.

What do you think? Answer below!

How to speed up the process of Directory Submission for link popularity and Internet Marketing with a free semi automatic form fill tool.

2009 Beginner Internet Marketing Strategies

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2009 Beginner Internet Marketing Strategies

If you are new to internet marketing strategies in 2009, it will be to your benefit to focus your attention on core methods that will create long term benefits. In particular, before you start trying to draw customers, you will need to build a site that will be useful. As may be expected, your definition of a useful site may start and stop at a store where people can buy merchandise and services. On the other hand, your potential customers may be more interested in information related to the products that you want to sell. Since consumers are the ones looking for information, search engines tend to favor consumer perception of value over yours.

Even though you may see articles and stories about products all over the internet, using them properly remains one of the most powerful internet marketing strategies. In particular, if you can get your articles posted on reputable directory sites, they will quickly gain a higher rank in the search engines. Once viewers land on your articles, they may be interested in visiting your site. Fortunately, most article submission sites make it fairly easy for you to post your domain name in a place that is easy for visitors to find.

As may be expected, you will need to take advantage of internet marketing strategies that also gain attention of the search engines. Among other things, you may need to create multiple domain names, and then link them together in order to build a reliable network of backlinks. This will also give you an ideal method for creating one domain with your company name, and then other domains that focus on specific product lines.

Chances are, if you begin studying internet marketing strategies, you will find dozens of new methods to try out. Unfortunately, if you fail to focus on the fundamental aspects of creating a useful website, you may find that even the most advanced tools will not be of use to you. Therefore, it will always be to your advantage to make sure that your website is helpful to consumers. At the very least, if viewers gain something of value from the content of your site, they may be more inclined to come back and buy something at a later date.

Tarron Acuff is a professional internet entrepreneur and President of Ambitious Wealth Team, a company focused on teaching people how to leverage the power of the internet to create a steady stream of income and cash flow systems from home.


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Steinway: sets course for strong recovery: a revamped Boston piano line, innovative internet marketing strategy, and institutional sales emphasis yield … report): An article from: Music Trades

This digital document is an article from Music Trades, published by Music Trades Corp. on December 1, 2009. The length of the article is 1017 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available immediately after purchase. You can view it with any web browser.

Citation Details
Title: Steinway: sets course for strong recovery: a revamped Boston piano line, innovative internet marketing strategy, and institutiona

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Question by mollie: describe the benefits and opportunity to the business of using internet marketing within the marketing mix?
the question has to be a selected business as i chose, ASOS.com
i have an answer which i’m not sure is correct or even in the right context, i would appriacte if you let me know if it is okay, or let me know along the lines of what you would write to help me, thank you.
My work:

An effective ‘Marketing Mix’ including all 7 is a way of identifying a businesses achievements of marketing objectives, meeting customer needs, is balanced and consistant, creates a competitive advantage and matches corporate resources.
‘It is known as a “mix” because each ingredient affects the other and the mix must overall be suitable to the target customer’…(source: www.tutor2u.net)

The 7p’s include:

-Product
-Price
-Place
-Promotion
-People
-Process
-Physical Evidence

* Product: This is first considered in the marketing mix as it all depends on it. This can be a physical product or a service that the corporation is offering to the public. The only way to have a good marketing strategy is by making sure that the ‘product’ is up to standard, promoting every quality part of that good or service.

ASOS Products: ASOS promotes their products very effectively as they use clever visual tools such as 360 degree view of their product, video and picture to enhance the quality of the product itself. They also provide a range of products and service including clothes, accessories, shoes/sandals etc and its provided for men and women. They include their own brand and designer wear which shows that they have high quality in their product. ASOS have mentioned in their annual report that their 20 biggest brands are now represented by a ‘shop in shop’ providing a rich brand experience for their customers and a unique distribution platform for ASOS brand partners. ASOS also sells a range of products matching famous celebrity’s outfits that customers would want to buy. ASOS, online or in their magazine provides customers the latest fashion info and what not to wear giving them an advantage to promote their products. Their business attract over 5.2 million visitors per month and has over 24,000 lines for sale.

* Price: This is the total amount a customer pays for the product. It is decided through a number of factors a product have to offer including material costs, product identity, competition, market share and the customer’s percieved value of the product. If other store/business have the same product on stock other businesses may decrease or increase their price for customer satisfaction.

ASOS Price: Thier price for the products vary depending on the product – quality, brand etc. For the designer items it can be expensive, although ASOS may provide same looking product without the brand name making it affordable. With the price they offer ASOS is making a Profit over £10,009,000 (figure taken from ASOS annual report) as they have increased number of active shoppers over 1.2 million.

* Place: Place represents the location where a product can be purchased. It is often known as the distribution channel. The place can be situated as a physical store or as virtuals stores on the internet.

ASOS Place: ASOS.com is rapidly becoming the market leader in the UK online fashion world. All the products are sold ONLINE and not located anywhere else where people can purchase ASOS items. ASOS does have a warehouse where all stocks are kept and together has a office located in…

…
Comany and Investor Relation
Asos plc
Greater London,
Hampstead Road,
London,
NW1 7QY,
Tel: +44(0)20 7756 1000
Fax: +44(0)20 7756 1001

Logistics/Customer Care
ASOS.com
Century House, Maylands Avenue
Hemel Hempstead Industrial Estate
HEMEL HEMPSTEAD
HP2 7DE
UK

rest of my work in additional detail
Promotion: Is a way of communication that a business/organisation may use in the market place. It enables the marketer to a advertise the product or service being provided by them. Advertisement is a powerful tool that corporations uses to enhance their products/service to encourage buyers/customers. Promotion has four distinct elements made up of advertising, public relations, word of mouth and point of sale.

ASOS Promotion: As their business is purely based upon the internet everything is promoted through the World Wide Web on the website and off. They have promotion on other websites and also ASOS has developed an application to allow customers to track particular products on its sites through their web browser, whatever websites they are looking at. The online retailer has used functionality within the latest version of Microsoft’s Internet Explorer 8 (IE8) web brower, which Microsoft released on March 19. ASOS.com also mentions on the annual report that one of their aim is to ha
ve Uncompromising Presentation. ‘The ASOS website is our shop window and we will continue to develop it to ensure that our customers enjoy their time on the site and find it easy to find their way around it’ this being a vital promotion towards their website. ASOS organisation communicates information about their product and service to potential customers by identifying customer details and sends them information through mail, post etc aiming to sell the products.
Another advertising method ASOS uses on their website is that they have added a page of feedback from customers which enables ‘public relation’ which is one of the promotion powerful element.

People: It is appropriate to have people in the marketing of services as all people who directly or indirectly influence the perceied value of the product or service, inlcuding knowledge workers, employees, management of the business and also the consumers. People deliver services – they could be any mentioned. People promote and sell
products and services. For example promotion elements inlcuding ‘word of mouth’ ‘public relation’ is achieved through PEOPLE. Service quality is a key source of customer retention and brand differentiation. Hence skills, manner and appearance are important.

ASOS People: Are their employees, customers – their family and friends, and any other people associated with ASOS.com. Employees are important to this strategy of marketing mix as in can be those who deliever the products to customers. So they have to polite, helpful and have the knowledge of the business for them to answer any questions provided by the customer. It can also be the employees that answer the phone when any customer calls for any quiries. ASOS.com also have employees updating their website and replying to emails and online comments on their feedback page. ASOS employees has the knowledge, training and other aspect helping the business with marketing for their business. ASOS customers are also people that help in the
marketing of services as they spread the business information.

Process: This is the procedures of activities which lead to an exchange of value. The process should include how customers are handled from first and last point of contact.

ASOS Process: ASOS is determined to be number one in the online market. They have thought through their process and kept it clear and have made it customer satisfactory. ASOS’s strategy consists of aims that has a well-defined process.
ASOS have control of their website, their information/images etc are presented without any doubt intelligibly promotional. Payments are all done through their website online as they are only an online business. Also they have a step-by-step information on how to use and buy off their website, they also have page on delivery information. Here they can track down on where shopping is, know how much is cost to deliver, know when to expect the delievery etc.

Physical Evidence: It is the tangible form of the service – th
the service – this can include how a customer is treated by a staff member, a train ticket, the length of time a customer has to wait for service or their product (depending on the business). A physical evidence is aproof for customer to measure whether he or she has recieved value.

ASOS Physical Evidence: As ASOS.com is an online company their customer has difficulty not knowing how for example a dress will feel, look on them. ASOS therefore provides annual reports, articles, etc showing them that ASOS products are worth the value. ASOS helps customers with their products by giving them full information about the product. They have recieved awards that convince customers to buy online. First award was given to them in 2008 from Company High Street Awards for ‘Best Place To Spend’ and the second was given in 2009 from Drapers Etail Awards for ‘Best Customer Experience Cosmopolitan Online Fashion Awards – Best for Bargains’. ASOS allows to give unwanted products back and their staff a
re always helpful and polite towards their customer as its one of their business objectives.

Best answer:

Answer by Ed Atun
The main benefit is the low cost of online advertising. A small newspaper ad might cost $ 100 and run for one day. For $ 100 you can buy a domain and pay to host it for a year. And you have complete editorial control over the site.

Add your own answer in the comments!

Offline Service Providers Internet Marketing Strategies

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Offline Service Providers Internet Marketing Strategies

Even though you may provide services in a limited geographic region, you can still make use of the internet to promote and expand your business. You may even find that taking advantage of these methods will make it easier for you to find some way to appeal to consumers in distant areas. As may be expected, your internet marketing strategies will vary depending on how you deliver your services and knowledge.

Consider a situation where you own a small business dedicated to yard work, or household repairs. In order to promote these services, you can make use of online city guides, as well as classified ads sites dedicated to your area. For the most part, you will find that your internet marketing strategies will only be successful if your customers tend to use the internet to keep up with the local area.

Interestingly enough, the internet can provide you with many ways to package and deliver information without needing to leave your home. You may even be surprised at how many people would be willing to pay for books, videos or articles about things that you do on a daily basis. On the other hand, you may want to try promoting the sale of a specific brand of tools, as well as other items related to your service.

As you talk to your regular customers, you may be hearing more about how they are using the internet to sell all kinds of goods and merchandise. In some cases, you may feel that you are hindered by geographic limitations when it comes to expanding your own business. Fortunately, there are a number of information related services and products that may compliment your current profession. At the same time, there are a number of internet marketing strategies that can help you create a valuable and profitable sideline business.

No matter what you decide to sell, there are many inexpensive internet marketing strategies available. Among other things, you may want to build a website, create a blog, or even launch videos for free via a dedicated service. If you are not certain about how to launch or build these tools, you can also hire an internet marketing specialist. These individuals also be able to come up with some additional methods that will help bring traffic and customers to your site.

Tarron Acuff is a professional internet entrepreneur and President of Ambitious Wealth Team, a company focused on teaching people how to leverage the power of the internet to create a steady stream of income and cash flow systems from home.


What We Have: A Brand Spanking New, 24 day Internet Marketing Strategies Newsletter.


Visit for more quality tips, resources and training, or to join a hot new business.


How To Get It: Simply Click the Internet Marketing Businesses Link and Subscribe to it for FREE.

The Targeted Audience: Internet and Marketing Strategies for Broadcasters

Broadcasting is bleeding audience. Mass media is losing its “mass” as consumers divide up their time between a ballooning number of competing entertainment choices. The clock is ticking and your audience is switching to the thousands of cable, Internet and satellite channels that seductively beckon for their attention. The Targeted Audience: Internet and Database Marketing Strategies for Broadcasters is the essential guide to help you fight for your listeners and viewers. Discover how t

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Question by Aish: Has anyone been able to find any internet marketing or sales techniques/strategies that have worked for them?
If so, please explain. Thank You in Advance.

Best answer:

Answer by robert w
sure have.
but why would i or any biz owner let any one know unless u provide a profit to us. 🙂

Know better? Leave your own answer in the comments!

Offline Service Providers Using Internet Marketing Strategies

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Offline Service Providers Using Internet Marketing Strategies

Even though you may provide services in a limited geographic region, you can still make use of the internet to promote and expand your business. You may even find that taking advantage of these methods will make it easier for you to find some way to appeal to consumers in distant areas. As may be expected, your internet marketing strategies will vary depending on how you deliver your services and knowledge.

Consider a situation where you own a small business dedicated to yard work, or household repairs. In order to promote these services, you can make use of online city guides, as well as classified ads sites dedicated to your area. For the most part, you will find that your internet marketing strategies will only be successful if your customers tend to use the internet to keep up with the local area.

Interestingly enough, the internet can provide you with many ways to package and deliver information without needing to leave your home. You may even be surprised at how many people would be willing to pay for books, videos or articles about things that you do on a daily basis. On the other hand, you may want to try promoting the sale of a specific brand of tools, as well as other items related to your service.

As you talk to your regular customers, you may be hearing more about how they are using the internet to sell all kinds of goods and merchandise. In some cases, you may feel that you are hindered by geographic limitations when it comes to expanding your own business. Fortunately, there are a number of information related services and products that may compliment your current profession. At the same time, there are a number of internet marketing strategies that can help you create a valuable and profitable sideline business.

No matter what you decide to sell, there are many inexpensive internet marketing strategies available. Among other things, you may want to build a website, create a blog, or even launch videos for free via a dedicated service. If you are not certain about how to launch or build these tools, you can also hire an internet marketing specialist. These individuals also be able to come up with some additional methods that will help bring traffic and customers to your site.

Tarron Acuff is a professional internet entrepreneur and President of Ambitious Wealth Team, a company focused on teaching people how to leverage the power of the internet to create a steady stream of income and cash flow systems from home.

What We Have: A Brand Spanking New, 24 day Internet Marketing Strategies Newsletter.

Visit for more quality tips, resources and training, or to join a hot new business.

How To Get It: Simply Click the Internet Marketing Businesses Link and Subscribe to it for FREE.

Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation

  • ISBN13: 9780749453893
  • Condition: New
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The world of digital media is changing at a phenomenal pace.  Constantly evolving technologies, and their evolving uses, are transforming how we access information and how we interact and communicate with one another on a global scale.  Understanding Digital Marketing looks at the world of digital marketing: how it got started, how it got to where it is today, and where the thought leaders in the industry believe it is headed in the future. The book shows readers, in a practical and comprehe

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Question by a s: I need a free resource of .PDF internet marketing books…?
I am now prepare my E commerce academic paper project….but i do not have enough money to buy what i needs from books.

So , i will be thankful if any one can tell me a free website that i can download books ( respectable and useful only ) and references in the following subjects :
Affiliate Marketing
Internet Marketing
Internet Marketing Strategies
SEO

I need really dependable trusted resources……

Thank to all …….

Best answer:

Answer by JJ
This website can actually do more for you since aside from training materials you can get for SEO, development and conversion, you can ask real seo experts directly as well.

http://www.sitesource101.com/

Know better? Leave your own answer in the comments!

www.articlesproductions.com – A real internet marketing forum that is about marketing strategy development and has real people, real advice and no hype. Join a community that is 100% AD FREE and wants to help you succeed in your business and help you make money online.

Related Internet Marketing Strategy Articles

The 3 Internet Marketing Strategies You Should Avoid

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The 3 Internet Marketing Strategies You Should Avoid

Having the bad Internet marketing strategies can ultimately ruin your business. There are many mistakes Internet marketers make when they first started out in this industry. Here are some of the bad Internet marketing strategies they used as a mistake in running their own business.


1.The Wrong JV Strategy


When Internet marketers first started out, at some point in time they figured they need help. Help to set up their website, create their own e-book or to sell their product to a large list in order to gain more profit. Let us take the scenario of wanting to sell their own products to someone else’s list. A list is a list of email addresses of the people that has subscribed or opted-in to promotional email newsletters that has information of value. Having a joint venture partner who has a large list sounds good to be true, because the probability of making a huge amount of profit is very high.


However, the mistake that some Internet marketers do is that they promote a product that is contending with their JV’s product rather than complimenting them. For example, if I am your JV partner and I am promoting a copywriting course to my list, but you want me to promote your copywriting course as well that clashes with some of my copywrting training fundamentals, what were you and I thinking?


What we should do is to promote our products that compliment to one another. So, if I am promoting a copywriting course to my list, you can promote a copywrting e-book or software. Thus, wouldn’t you imagine that there would be more credibility in our products, sales would be much more effective and the profit could be easily split?


2.Leaving Your Pay-Per-Click Ad At That


One of the most biggest mistakes Internet marketers make is not testing out their ads for their effectiveness in click through rates and website conversion. How a pay-per-click advertisement works is that for every click your customers clicked on your ad, you will have to pay a few cents. What some Internet marketers do is that they create an advertisement and just leave it for targeted traffic to come to their sites but they do not test out other different ads that have the potential to bring more targeted traffic, but induce less cost.


I like to use Google Adwords because the changes I make in the ad takes place immediately rather than waiting a couple of days at other pay-per-click engines. What I recommend you to do is to change the style and words of your ad at least once in two weeks. At the same time, take note of the traffic and website conversion rate. A website conversion rate simply means the number of your visitors that turn into your customers. Do this internet marketing strategy for three different ads that promote the same product and compare them to one another. The ad that gives you the highest number of traffic and website conversion rate is the ad that you should be using for that product.


3.Not Being Honest In E-mail Marketing


Internet marketers build large email lists to promote their products or to provide them with freebies, newsletters or advice based on what their customers are looking for. However, some Internet marketers are dishonest in the ways of email marketing. They will repurpose or sell their lists to other internet marketers of another niche and their customers will eventually receive emails that did not opt-in for.


This is an act of not respecting customer privacy and you can be labelled as a spammer. What you can do is to find a JV partner of the same niche as you’re in and ask if he could help you promote your product in his list. As a reward, he gets commissions for every product he has sold in his list.


Besides these three bad internet marketing strategies, There are many other strategic mistakes that people do not realise that could harm their business. This is often overlooked because making money is utmost on their minds. I’m not saying that you shouldn’t be thinking about making money, I’m saying that you should be making money the smart way. Discover from other internet marketers the mistakes that they have made throughout their Internet marketing journey and learn from it in order to prevent your business from unforseen circumstances.

Jo Han Mok is a #1 bestselling author and a masterful planner in developing successful internet marketing strategies. Find out how he can make you discover the internet millionaire within! Visit his website at http://www.internetmillionairecode.com

Advanced Web Traffic Strategies

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Question by Alyssa N: what marketing strategy are controversial to talk about in a research paper?
i’m writing a 10 page paper on marketing strategies but after doing a little research i feel like my topic is weak… i first wanted to compare and contrast internet and television marketing and conclude which is better, but now i feel like they are both similar and not much to talk about….

can anyone help me figure out something more CONTROVERSIAL? anything to do with marketing a product. thanks!

Best answer:

Answer by creative-bs.com
Research guerrilla marketing. In many cases it flirts with the ethical boundaries of marketing. you could pick several guerrilla campaigns and go from there. a couple campaigns I would look up are:

Reverse graffiti, and English guy that goes by the name of “Moose” has done work for Green Works cleaners and Smirnoff. Now he is in some hot water for “graffiti”

Aqua Team Hunger Force movie promotions in Boston ended in a 2 million dollar fine being paid because someone thought the lightbrites they where hanging were bombs.

Or you could go with the old sex in advertising debate.

hope this helps

Dan G
www.creative-bs.com

Give your answer to this question below!