Keyword Research Is Critical To Your Website’s Success

Keyword Research Is Critical To Your Website’s Success

So you have developed your idea for a niche website and you’re raring to go, but before you go ahead and start writing content there is another vital step you should take. It seems so obvious and yet many people make the error of failing to take it. What is this critical next move? Keyword research.

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The importance of keyword research
The effective use of keyword research can mean the difference between a website that climbs the search engine listings, has thousands of visitors each day and generates an excellent revenue and a website that goes unnoticed. Using niche keywords can improve your sales and boost your profits. Keywords or keyword phrases are the terms that a searcher types into a search engine to find whatever they’re looking for on the internet. Keyword research is the process of selecting the most appropriate keywords on order to optimize your search engine rankings and help lead visitors to your site.

How to research keywords
You don’t have to be a marketing expert to do your own keyword expert; there are already tools out there to help you. Two good examples are Instant Keyword Research and Keyword Elite. Both are simple tool to use and will save you a lot of time and leg work. The advantages of such a tool are obvious:

You can find more specifically targeted keywords
You can improve your search engine ranking
You can save time
You can increase your profits
You can generate large keyword lists
You can uncover negative keywords to avoid

Keyword analysis
Another advantage of using a keyword research tool is that it will give you an estimate on daily clicks per keyword and pay-per-click bid values. Why is this important? If you want to optimize your profits you need a heads up on the competition. These figures will allow you to analyze how many pages are competing for the top rankings and to focus your keywords.

How to use your keywords
Once you have completed your research and generated a list of targeted keywords you need to know where to place them on your website. Strategic placement will greatly improve your search engine ranking. It’s important not to fall into the trap of overusing them otherwise the search engines may interpret them as spam.

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Optimal use of keywords is 3-7 times on each page
The title tag should contain your most important keywords, usually 5-6
Headings tags should contain your most important keywords or keyword phrases
Use keywords in hypertext links
Keyword content should be placed in the upper third portion of the text

Most Internet marketing experts will tell you that keyword research and proper usage means more to your website’s success than almost any other aspect. So take your time, do the research and create your content the right way.

 

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Keyword Index: 1999 FDA Model Food Code

The Keyword Index to the 1999 FDA Model Food Code contains over 27,000 keywords and keyphrases to assist the Food Safety Professional navigate the 1999 FDA Model Food Code. Quickly find all relevant regulatory code citations by looking up the keyword or phrase in the alphabetical index.

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Internet Home Business ? What Are The 5 Success Factors

Internet Home Business ? What Are The 5 Success Factors

The internet home business is a branded goods business, which means two things. The business must be able to stand out from the crowd and it must do it personally. If an internet home business wants the success, it cannot be the copycat. This leads to a requirement, that a marketer must plan the peak of the operation so, that he will reach the winning edge.

1. The Internet Home Business Is Ran By The Passion.

We make all the decisions with our feelings. This means that if a marketer has a lot of passion, the target group will notice that. It will kick others away, but pull others in. That is exactly the target and means that the marketer has created the path to the success.

2. This Is A Know How Business.

We can say, that the passion is the engine, but needs a know how, which will direct the feelings into the correct use. Without the know how, the success will not be reached. The requirement means, that the marketer has to study regularly. The small business entrepreneur has the same know how requirements, than what the big payers have.

3. The Need Of The Planning And Tracking.

The success does not come by accident, but it must be planned. The planning follows a certain route. The challenge is how to determine, when to change some parts of the plan, because the content has so heavy influence on the results. Now we come to the creative side of the business, where the touch of the marketer has an important role.

4. Be Consistent.

The internet home business is a branded goods business, which requires a lot of trust from the target group. The trust will be created during a long period of time. It requires a lot of contacts with the business. The business promise has to be kept the same, so that the target group is confident, that the business is a serious one.

5. Expand with The Freelancers.

The success requires both the know how and the resources. When it grows bigger, it will need one more element, which is the leadership. A marketer must be able to grow to be a boos. Yes, the boss. When he has reached the limits of his working capacity, it is a time to use the freelancers. Now the planning comes even more important.

The marketer has to be able to judge, which of the many freelancers can offer the content, which fits to his strategy. On the other hand he has more liberty to choose the works, because he has not done them by himself. Of course he has to be careful with the budget. The bigger the business grows, the more complicated becomes the management and the more important becomes the planning. But if the planning has been an important element of the business from the start, it goes without bigger changes.

Juhani Tontti, B.Sc., Marketing. We all internet home business marketers want the success. The internet business opportunities can succeed with the planning, leadership and know how. Visit: internet business marketing

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eBay Success Secrets Revealed

eBay Success Secrets Revealed

You’ve likely heard of people who have become multimillionaires overnight by merchandising stuff on eBay. Well, I am not alleging that it never happens but I am alleging that it’s only half true.


There actually are several people who have made and continue to make fortunes by marketing stuff on eBay, nevertheless, not many of them did it overnight, if any.


All, or at the least almost all, successful marketers on eBay share at the least one common trait – they all work hard. The successful eBay Marketers don’t play around in marketing on eBay.


They commit a lot of hours and lots of effort and energy into producing their success and it does not happen over night. It happens after Adequate effort has been exerted. They all put client attention on the top of their lists. They’re cognizant that eBay is much like a small town with a well-functioning grapevine.


All of the genuinely successful eBay Marketers make full use of the reports that eBay provides. Ebay does not make a big deal out of these reports but they’re right there under all of our proverbial noses.


Oh, and did I mention that these reports are free? They are except for those who have stores on eBay and then the cost is minimal.


The other matter that the successful eBay marketers all do is take full advantage of the free consultation service that eBay provides for all levels of sales.


These consultations are done person-to-person by phone with marketing and sales experts who work for eBay and who are well informed about the ins and outs of merchandising on eBay. They can answer questions or they can give advice and the service is free.


Ebay wants marketers to be successful. The more successful sellers are on eBay the more successful eBay itself becomes.


Did you realize that there’s a 93% failure rate amongst eBay sellers? Its true but its not surprising.


It’s just very much easier to fail that it is to succeed. Success requires hard work. It requires determination and it takes thought and preparation.


It requires discovering what went wrong and then working out a way to make it go correctly the next time. Success takes keeping on when everyone else gives up. Success takes tenaciousness.


Lead propagation is one of the secrets of the success of any online business. Ebay is not an exception to the rule.


Ebay can furnish you with leads easier than you can get them any other way. You’d do well if you only utilized eBay as a lead propagation tool but you can actually do more than that.


You can sell products at a gain on eBay (maybe not as big a profit as you make on your own site) as well as for lead generation. Leads are of as much or more value than one time sales.

GR is a retired Airline Captain who now publishes articles from the USVI. Find many great articles on eBay at http://www.eBay.WAHWarriors.com

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Making Money Selling On Ebay – Tips For Success

Making Money Selling On Ebay – Tips For Success

Making money selling on eBay can be a great home income opportunity. Over 00 worth of goods are sold every second on eBay! Join the hundreds of thousands of people who enjoy making money from home with eBay sales.

Follow these five top tips to successfully sell on eBay.

Choose the right items to sell

Sell something you know about or can learn about easily and quickly. It is very difficult to create a good listing or answer questions from bidders and buyers if you don’t know enough about your product. Products that are hard to photograph well or to describe accurately should be avoided. If potential buyers have no visual concept of the product they will not click through. Think twice about items that are difficult to package and ship. Products that are easily damaged can often result in returns.

Find out the true value of your items on eBay

Pricing your item accurately is key to making the sale. Setting  the right starting price or fixed price is not determined by what you want to get for your product but rather by the value of similar items on eBay. Before you buy anything to sell or create a listing do some homework, research what similar items have sold for recently on eBay and then work out if there is sufficient potential profit in selling the item. Consider your expenses such as the cost of the product, your eBay fees, packaging and shipping costs and PayPal fees plus the time you spend managing the selling process – the sale price should cover all these costs as well as give you a reasonable profit.

Create a great listing

Look at a couple of listings that your competitors have written for similar items. Don’t copy but learn from them. What was good about the listing, what else would you like to know as a potential buyer? Use the right keywords in your item title so that your item is found by buyers. Popular keywords include the company brand name, color, size, origin and condition of the item. Accurately describe your item and thoroughly inform the buyer about your product. Include good quality photographs, preferably both a photograph of the entire item plus some close-up shots. This is important to capturing the buyer’s interest.

Provide good customer service

This sets you apart from the competition. Make sure you respond to any questions from buyers promptly and thoroughly. Once you have sold your product make sure your item is packaged properly and shipped as soon as possible. Key to good customer service on eBay is accuracy, honesty and quick service.

Make use of the resources offered on eBay

There are many wonderful resources on eBay to help you with making money selling on eBay. Use the resources available for researching the price and popularity of similar items such as the “What’s it Worth” facility. Get good ideas of what type of items sell well by using the “Hot List” on eBay. Connect with the eBay community to get help and advice on selling on eBay. Current  sellers have loads of tips that they are willing to share. The Community button on the eBay site provides a number of options for networking with other eBay members.

Find out more about starting a successful business on eBay at eBay Home Business

Julia Derby has many years experience working in small business development. She left formal employment to be a work at home mom and has successfully started and developed a number of home businesses.  Her free website  My Home Business Ideas provides excellent ideas and advice about home businesses.

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