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Advanced Keyword Research – Take Your Search Marketing To The Next Level

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Advanced Keyword Research – Take Your Search Marketing To The Next Level

As most search marketers know, conducting effective keyword research is crucial achieving PPC marketing and search engine optimization success. By researching keywords on an ongoing basis, you can continuously find quality, and action-producing keywords.

But to distinguish yourself from your competitors, you really need to take keyword research to the next level. That’s where advanced keyword research techniques can help separate you from the search engine marketing pack.

How to Conduct Traditional Keyword Research

Before I discuss advanced keyword research, let’s start by looking at some of the basic methods of traditional research.

Basic Methods for Researching Keywords

Some of the most popular methods for performing keyword research are also pretty basic and straightforward:

* Brainstorming – think up keywords that your customers would type into search engines to find your company website
* Keyword suggestion tool – you can get keyword suggestion ideas from a variety of free keyword tools on the Web
* Examining competitor sites – by checking a competitor’s on-page and off-page optimization efforts, you get a very good idea which keywords they’re targeting

The trouble with these approaches is they’re each intrinsically flawed.

First, by brainstorming, you’re guessing which keywords users will search on to find your site. There’s no actual search data to back you up. Secondly, keyword suggestion tools offer lists of keywords, which are based on estimates (not real searches) and available to everyone, so there’s no real competitive edge if everyone is using the same keywords. Finally, just because a competitor’s keywords are relevant to their website and business, doesn’t mean they’re relevant to yours. You can’t assume what works for one site will automatically work for another.

The Benefits of Advanced Keyword Researching

To gain the upper hand on the competition, you need to go beyond traditional research for keywords. Advanced research methods involve using keyword data from your own website data history and your own search log files. By conducting keyword research in this manner, you’re ensuring that your data is:

* Highly Relevant – the keywords users searched on to find your website are related specifically to the services or product your website offers.

* Totally Unique – unlike keyword tool data, your search log files are distinct to your particular website, they’re private and available to nobody else. This offers you a big advantage over your competitors.

* Always Fresh – people find your website through new searches every day. This data is collected in your server logs, and gives you a steady stream of fresh and proven keywords to target.

Putting Advanced Keyword Research into Action

So once you’ve discovered all these new keywords by mining your log files, what next? As you discover new keywords, the next step in the process is to take action by authoring narrowly-focused content around these proven keywords for your website. By doing this, you’re ensuring that the content on your website is fresh and supremely relevant to your audience. The result of combining advanced research with relevant content authoring around proven keywords will lead to better rankings in the search engines and more qualified visitors to your site.

Ken Lyons is a Marketing Manager for WordStream, Inc. WordStream provides a Keyword Research Tool that mines your site’s log files to conduct advanced keyword research and keyword discovery of SEO keywords for search engine marketing.

Article from articlesbase.com

www.melbourneSEOservices.com To increase your keyword ranking, we need to do thorough keyword research. We believe planning is the first and foremost element of the SEO process. We work with your existing knowledge and ours to fully understand your market landscape. From an SEO perspective, the aim here is to build a list of potential seo keywords to further analyse. We document them, run additional searches on any newly discovered phrases then identify the top 10-20 keywords to target. This level of keywords research represents the best opportunities for your niche. To learn more about increasing your keyword ranking, visit www.melbourneSEOservices.com
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Make Money On EBay – Take the Guesswork Out of eBay

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Make Money On EBay – Take the Guesswork Out of eBay

Making money on eBay has had a very positive effect on people when starting a business online.  In fact people are always going to be fascinated to sell on eBay for an assortment of reasons.  For one thing, high profits are possible if you know what to sell and how to make what you are selling accessible to online buyers.  For another, eBay is not a difficult system to learn, it has always been user friendly.  This is by far the easiest way you can make money fast. 

 However, a lot of eBay beginners do not realize that eBay does have those listing fees, which can rack up quick.  So you want to be certain that your items are going to sell all the time.  Having a good listing can make your eBay listing more effective than others.  In particular, take note of some ideas that can help you run an effective business.  

This article will cover how starting an auction very low to attract attention, ending an auction on the weekend and offering a wide variety of payment options.  Read on to learn some tips to take the guesswork out of eBay. 

Begin Auction Listing at Ninety Nine Cents – Attracting Buyers 

When you begin and auction listing you want to start as low as ninety nine cents.  This is mostly for the purpose of shock value that will get buyers by surprise.  Also, it captures buyers attention on people who love of getting a bargain.  A listing of ninety nine cents will really generate interest and excitement and get people bidding against each other.  A bidding war is a great sign of your product getting sold.  Since what you really want is people driving the price higher and higher among them, obtaining that initial interest is very beneficial and will demand people to your other listings. 

 A low listing price can really help you to achieve this goal.  Remember you can always place a reserve on any of your listings.  If you in fact decide to place a “Reserve” mention this in the description by stating “low reserve”.  People will understand and will create a great credibility to your business.  I really don’t use this method much.  I really have to use this last resort in situations when I’m selling something I don’t have much experience selling.  But, it has work for me plenty of times and has made me a lot of money.  

Auction Should Conclude on the Weekend – People Are Out Shopping On Weekends

 I always like to end my auctions on weekends especially on Sunday afternoon.  It has proven to me that people are always online in the ending of a listing.  This is due to the fact that weekends are a very busy time for bidders and most of the time resulting in bidding wars.  Everyone works during the weekdays and don’t have a lot of time to look over listings.  When they do is mostly at night time and weekends are when your business is going to experience more traffic.  

Over the past three years I started to pay close attention to this and came to the conclusion that, night time and weekends are the busiest times for auction sites.  The best strategy in selling your item is ending an auction on the weekend and giving every prospected buyer ample weekend time to bid on your item.  This easy step will generate a steady flow of income that you will enjoy. 

Offer a Wide Variety of Payment Options – Make It User Friendly 

Now that you got someone interested in your product and have successfully sold it, seal the deal with a smooth payment option.  This is the easiest step in completing your sale but it is where a lot of eBay business owners commit the mistake and making it hard for your buyers with limited payment options.  You want to attract buyers from every everywhere and accept every possible way of getting paid.  Not every buyer have credit cards or Pay Pal account, take a certified check or money order.  These are legal and safe ways of getting paid.  So why not take advantage of selling one more item. 

 Some people are primarily are credit users, others like to debit and get their money subtracted from their account right away.  Concentrated in encouraging customers to pay as they see fit, making it easy for them will give them the great experience of buying with you.  This will accomplish great customer retention and future sales when the same customer is buying again.  This is how you set up an steady income flow for your eBay business. 

 By accommodating customer in payment options really speaks about your business and will open doors to a lot more customers that you really think.  Don’t lose customers over such a simple matter, pay close attention to this detail and offer a wide variety of payment options to the buyer.

 The above are some suggestions to take the guesswork out of eBay.  Discussed was starting an auction at ninety nine cents, concluding an auction on the weekend and offering a wide variety of payment options.  Using these strategies should help attract buyers and turn them into regular, satisfied customers for life.  

Now that you know these three helpful hints for how to attain eBay success, put them into practice now and profit.  A good eBay business will go a long way if you know how to improve sales and boost your inventory potential, visit www.ExtremeEbay.com .  Expanding your inventory will increase sales.  Learn how to make 6 figures on eBay, Visit www.ExtremeEbay.com 

Johnny Q

Now that you know these three helpful hints for how to attain eBay success, put them into practice now and profit.  A good eBay business will go a long way if you know how to improve sales and boost your inventory potential, visit www.ExtremeEbay.com .  Expanding your inventory will increase sales.  Learn how to make 6 figures on eBay, Visit www.ExtremeEbay.com

 

Johnny Q

Article from articlesbase.com



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Actions You Must Take If You Want To Increase Your Google Search Engine Ranking

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Actions You Must Take If You Want To Increase Your Google Search Engine Ranking

Many sites can survive or die by their Google search engine ranking. While there are different search engines out there, the vast majority of internet users still use Google.

And while you may use PPC advertising to get high placements, folk still trust the natural search results more. So it’s in the best interest of you and your website that you do all you are able to to maximize your Google search engine ranking.

Of course, I am not suggesting that you spend all of your time losing you mind about your Google search engine ranking, or that you throw a large amount of money at it. It is essential that you get the maximum bang for your buck – do the most you can yourself to improve your Google search engine ranking, think about spending cash on an external company to help with your SEO only when you’ve tried everthing you can yourself.

And there are many actions you can take yourself to enhance your Google search engine ranking, and one of the finest places to get information about the way to do it is at Google itself. Google has a plethora of information about how they judge websites, and what they like and what they do not like to see on a site.

Anyone who wants to improve their Google search engine ranking wishes to go to Google’s Webmaster Tools section and simply read just about everything that is there. When you understand what Google wants and how they suspect, it’s a lot simpler to create and run your site in a way that Google prefers. And when Google likes something, indeed, you can guess, it ends up in a higher Google search engine ranking.

The next thing you can try to boost your Google search engine ranking ( and one that you’re going to find mentioned on their site ) is to work on having good, helpful content. One of the major goals of the automated bots and the actual folks over at Google is to get rid of frauds, cons, and fly-by-night sites that pop up overnite.

If you concentrate on having high-value content that aims to provide info or a service, Google will notice that and you’ll be treated just
like a valid, informative site – because you are . It could be alluring to make it easy and try a quick fix, but if you’d like to survive in the net arena, and get that good Google search engine ranking and keep it, then you need to target sustained quality for every facet of your website.

Honestly, just stop squandering your valuable time with ineffectual and outdated strategies that do nothing for your Google search engine ranking. Get the top tools and training that will have you dominating the search engines and crushing your competition right now! Check out Viral Submitter Pro Review now! And this article writing software might help too.

Article from articlesbase.com


Map Sherpas Google Maps Guide for Chiropractors
The definitive step-by-step guide to front page Google Map rankings for chiropractors. Follow Map Sherpa’s expert guidance to rank your chiropractic practice at the top of the search engine results. A chiropractic marketing must-have!
Map Sherpas Google Maps Guide for Chiropractors