Tag Archives: Visibility

How to improve your search engine visibility?

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How to improve your search engine visibility?

SEO or Search Engine Optimization has been around for quite awhile already since the inception of search engines. What exactly is SEO? Well, is the process of readying a website to be listed well in the search engines and there are several factors that are involved in making a site SE(search engine) friendly: the design, the content, Meta tags and link popularity as defined in WAPedia. Through the years, Google, Yahoo, Bing and other engines changed their SE algorithms and this means SEO is also changing and marketers have to be on their toes.

Why is SEO important? For example, if someone searches for information about a company and the company is the first thing they see in the search results. In fact, with this high ranking, the company is driving traffic to their website and incidentally no charges for traffic equate to profit for the company, thus making it very appealing for marketers to optimize their websites, blogs or articles.

Obviously, one of the things to start with is to research on target keywords that have limited competition and also get traffic as well before any attempt to create any content within your website. With the ideal keywords, you may create your own unique content such that the keywords density will be between 2-5%, depending on the length of the content.

Remember to build content rich, keywords targeted websites, search engines seek content and not graphics. No matter how poorly the content was presented, it must contain combinations of certain keyword phrases. It is the repeating of these phrases that lead to search engines finding them.

Placement of keywords inside page title, page headline, content sub-heading and throughout content at 2-5% density and these carry a fair amount of importance in the overall ranking. Next are the Title tags and page headline without a doubt two of the most critical aspects to get your page ranked. Search engines love websites that have a lot of related content within the WebPages.

Building links or inbound links is becoming more important toward getting high SE rankings or search engine visibility. Search engines look for a lot of “related” sites linking to your website, this could mean that your site must be really providing a lot of value thus your site can obtain higher SE ranking.

So where can you find one way links? There are 6 ways that are highly effective ways for obtaining one-way links:

Make valuable posts or comments in blogs or news sites and drop your link there.
Relevant forums
Article submission to ezinearticles.com.
Social bookmarking
Website directories listing – dmoz.org.
Contacting high Page Rank sites(Check with the owner whether you could get a link from their site)

You should have a pretty good understanding of search engine visibility by now. Click here to find out more about SEO, http://bingenhub.com and http://www.bingenhub.com/wa_seo .

Joe

Email : joecheok@bingenhub.com

Article_source : http://www.bingenhub.com

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Social SEO for Small Business: Social Media Methods to Gain Search Engine Visibility

Social SEO for Small Business hammers home how to accomplish online visibility in ten chapters of condensed, easy-to-understand material. As a small business owner, you constantly have to think outside-the-box and reinvent yourself and I’ll give you tons of ideas on how to do just that!

While there may be many other proven Search Engine Optimization (SEO) techniques on the web, this eBook focuses on what has made me successful on a geographically-local level. If you own a small business

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www.seoandmore.com Learn why search engines and social networks matter to your business. What are the factors that go into getting top rankings and visibility online. How can social networking benefit your marketing goals? The content marketing experts from SEOandMore.com explain how it all fits together.

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Search Engine Visibility: be Seen Through SEO Bookmarking

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Search Engine Visibility: be Seen Through SEO Bookmarking

Copyright (c) 2007 Darren Dunner

Everyday we browse various websites looking for either news or some information related to our work and cant obviously remember all the names. Todays world is moving towards the internet and there are many networking sites that have come up. This helps people connect with like minded people in other parts of the world and leverage on these to promote their business or skills. And in order for a website to be popular, it needs higher level of search engine visibility. This way, it will pop up when we enter the key words on Google, or Yahoo or other search engines. Maximizing the reach and utilizing the facilities available on the internet is what search engine visibility does to ones website.

Off late the number of networking websites has become a platform for business and personal connections to be made and people sharing information across the globe. Facebook is one such site that has grown phenomenally in the past year since its inception. It has millions of members from all over the world, who are in touch with a select group of people and seek new friends everyday. If they are looking for work, or projects, they use this site as a platform to search for the same. The application available called shared items enables members to put in their blog URL or other sites they find useful. Again this helps in getting people to notice your website before they browse through others.

Propeller by Netscape is another such site that is yet to be launched but looking at bringing the world closer. This site can also be used to increase the traffic to your website by putting in key words that connect it with your site. The aim of this site is uniting people and help them exchange information; provide services and business opportunities to each other. This way, search engine visibility is assured every time a member uses the key word.

Apart from this, for a person to keep track of all the websites they surf or go to on a routine basis, a new tool is in the market. Created by Google, the Google reader allows users to add various sites and access them easily without wondering what they are everyday. You dont have to remember the exact URL, but if you type the keyword it throws up all results related to your search criteria and you can choose the site from there. Today this service is available to people on their mobile phones, since most of them carry a blackberry or a PDA with them. With Google reader, search engine visibility becomes easy, as the site reads RSS and blog data as well and the number of people using this is bound to increase. And Google is ofcourse the first search engine that people turn towards to search for something on the net. All one needs is a membership with these sites to give them access to the rest of the world waiting to be explored.

Darren Dunner is the author of this article on Search

Engine Visibility. Find more information about the subject at http://www.buildpr.com

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Search Engine Visibility

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www.worldsubmits.com – WorldSubmits.com Search Engine Visibility makes it a snap to promote your business online, increase your online visibility and make money on the Internet…in four simple steps! NO technical expertise is necessary. If you can type and click, you can use Search Engine Visibility! It even works with Safari, so Mac users can enjoy the benefits, too! Still not sure? We even included the comprehensive Search Engine Visibility Help System, offering tips, guidance and detailed tutorials on search engine optimization and the search engine industry.
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Increasing Brand & Search Engine Visibility through Online Press Releases

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Increasing Brand & Search Engine Visibility through Online Press Releases

Search engine visibility of a brand is an integral part of an Online Marketing strategy. An Online Press Release (PR) is a great way to increase your brand visibility in Search Engines.

Generally, a Press Release (PR) is used to spread news about your service, product, product features, events, alliance or acquisition. There are two phases to get the maximum exposure in search results from a Press Release (PR):

1. Writing Online Press Releases

2. Promoting Online Press Releases

Writing Online Press Releases

Ensure that your PR is optimized for search engines. Include the top keywords and the brand name in the title and repeat these in the summary and description.  We do this because Search Engines give more importance to keywords that are repeated at the top of the PR. Therefore, there is a higher possibility of your Press Release (PR) being ranked better in search results.

Promoting Online Press Releases

• Choose the right site for submission

Make a list of Online Press Release (PR) submission sites (paid/free) based on its Page Rank Value (PRV) and Alexa rank. Make sure the site you are submitting the PR to shows up for similar PRs in Search Engines for keywords similar to yours.

• Choose the right category

Select the appropriate category in PR submission sites for approval processing of your PR. In addition, some PR submission sites syndicate PRs to other sites. So choosing the right category for your PR is very important, as your PR will be syndicated across to your service/product-specific sites based on your category.

• Newsworthy

Make your PR newsworthy which speaks about your products or the services offered to the customers. It must not sound like an advertisement

• Submission

Submit your PR to the shortlisted sites over a period five to six days. This is to ensure that your PR will show up on the news/web search results throughout the week for your top keywords.

• Bookmarking

Bookmark the active PR from the PR submission sites in the bookmarking websites such as Digg, Stumbleupon, etc. to enhance Search Engine visibility.

Follow these simple rules and do not forget to check if your PR is optimized in Search engines, news/web search results for your top keywords.

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When Search Meets Web Usability

This book delivers a proactive approach to building an effective Web site that is search engine friendly and will result in better search rankings. It outlines the steps needed to bridge the gap between a Google search and a Web site, and also improve the users’ experience once they get to the site. By understanding the wide variety of information-seeking strategies and the individual behaviors associated with them, this book helps information architects, Web designers/developers, SEOs/SEMs, and

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Increase Your Website Search Engine Visibility

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Increase Your Website Search Engine Visibility

It is a lot of hard work to get a new website up and running, which requires patience; but you have to give it your best shot so you can get your business of the ground the right way. In order to have your business generating revenue quickly, you need to get as much website traffic flowing through your site, so that the traffic will convert to sales.

There are a lot that of things that go into the creation of a web page and you want to be for sure you get the most, by getting all the website traffic that you can. So how do you accomplish this?  Simple; you have to increase your search engine visibility. This may be a foreign concept, but once you get an idea of what it is all about, you will find it fairly easy. There are various ways in which you can improve your visibility on search engines.

Below is a list of a few approaches for you to take into consideration when developing and marketing your website.

Web content:
To begin with, it would be a good idea to do a keyword research. Find out what words people often use when they are looking for a type of business or company like yours. Generate appealing content which are based on these words. The better optimized the content on your website, the better search engine visibility you will have. Ultimately, you will get more website traffic.

Optimized press releases based on these keywords:
Once you know the keywords people are most likely to use, you can then have a press release written. This can get you an instant page with results in the different sites of news engines. Make sure that each press release has relevant and news worthy information. These press releases will also get picked up in the search engines, as well as related websites and will automatically increase the incoming links; thus, raising your site’s visibility in search engines. Afterwards, you may add each of the releases to your website.

Create an E-newsletter:
Send out a newsletter that provides useful information to aid the public in understanding how your product and services work, as well as what you can provide for them with. Post these newsletters to your web page and offer them to other websites. A good example would be E-zine sites, which allow you to use free content and bring you more website traffic.

Write articles:
Create articles for other websites magazines and newspapers.

Create a Corporate Blog:
his is one of the best ways to build up a huge amount of content on the internet. It is also a great way to have your brand all over the internet.

Group with RRS:
Really Simple Syndication. This technology allows you to make your content available to a wide range of people, who you would not have otherwise been able to contact or reach. When you optimize your website, you can increase your web page’s search engine visibility as well as increase its website traffic.

Bhargav Bavarva is a chairman of Professional SEO Company Nextpinnacle that offers premium quality SEO Services such as directory submission, contextual Link Building Service, social bookmarking with complete SEO packages to achieve top ranking of websites. For more information, please visit Nextpinnacle.

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* Be Discovered: * Automatically generate your site’s top unique keywords * Submit to hundreds of major and niche search engines * Pinpoint the search engines and keywords driving your traffic Learn More
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